Why you need to rethink your SEO approach

Join this live webinar to learn why Google prioritizes behavioral analytics and search intent over keywords alone.

on June 8, 2021 at 5:54 pm | Reading time: 1 minute
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SEO today isn’t what it used to be.

While keyword research is still a great way to uncover opportunities to drive organic traffic back to your clientsʼ websites, you have to dig deeper to find SEO success. You have to get comfortable with behavioral analytics (the what, why, and when behind userʼs search intent).

Join CallRail’s panel of experts and learn why Google prioritizes behavioral analytics and search intent over keywords alone.

Register now for “Why You Need to Rethink Your SEO Approach in 2021 and Beyond,” presented by CallRail.

Contributing authors are invited to create content for Search Engine Land and are chosen for their expertise and contribution to the search community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. The opinions they express are their own.

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About the author

Cynthia Ramsaran
Contributor
Cynthia Ramsaran was director of custom content at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over two decades of editorial/content marketing experience, Cynthia’s expertise spans the marketing, technology, finance, manufacturing and gaming industries. She was a writer/producer for CNBC.com and produced thought leadership for KPMG. Cynthia hails from Queens, NY and earned her Bachelor's and MBA from St. John's University.

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Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 88 Schoolhouse Road, P.O. Box 3103, Edgartown, MA 02539. Third Door Media operates business-to-business media properties and produces events, including SMX. It is the publisher of Search Engine Land, the leading digital publication covering the latest search engine optimization (SEO) and pay-per-click (PPC) marketing news, trends and advice.