• http://anthonypensabene.wordpress.com/ Anthony Pensabene

    Good write up, George. I completely agree. There’s no reason a small business can’t take on bigger competitors these days with all of the online tools, data, and proliferating opportunities.

    There’s great info out there, like this, a small business owner can leverage to accelerate their brand. Additionally, online marketing consultants are available to serve as a scaffold, overseeing some initiatives, and elucidating further opportunities.

    In many cases, I see more consultants having a soft spot for the smaller guys; helping the smaller fish makes for a lot more immediate progress, and often, the small-fishes’ levels of appreciation outshine the bigger budgets of some sharks.

    Watch out, sharks; don’t get too comfortable in your immediate waters in 2012.