Google adds Export to Report Editor option in AdWords

Users no longer have to generate Report Editor reports from scratch or rely on predefined options.

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Google is improving the integration of Report Editor into the AdWords experience. The next time you opt to download a report from AdWords, you may notice an option to “Open in Report Editor.”

Spotted by Kim Clinkunbroomer of Philly Marketing Labs, the option is available at the campaign, ad group and keyword levels of an account. Note, you’ll have to allow pop-ups for the report to open in Report Editor, which opens in a separate tab.open in report editor adwords

Once the Report Editor window opens, you can modify the report, add filters, change the date range and perform other functions available in the tool.


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About the author

Ginny Marvin
Contributor
Ginny Marvin was Third Door Media’s former Editor-in-Chief (October 2018 to December 2020), running the day-to-day editorial operations across all publications and overseeing paid media coverage. Ginny Marvin wrote about paid digital advertising and analytics news and trends for Search Engine Land, MarTech and MarTech Today. With more than 15 years of marketing experience, Ginny has held both in-house and agency management positions. She can be found on Twitter as @ginnymarvin.

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