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AdWords managed accounts get a roll-up of individual account notifications
The notifications show opportunities and alerts for accounts, campaigns and keywords managed under the umbrella account.
Google has made a couple of updates to manager accounts, which used to be called MCC. Many notifications are now rolled up for managed accounts, and managed accounts can give access to manager accounts.
- Manager account notifications let you see opportunities and issues affecting individual accounts — credit card expiration warnings, keyword conflicts, disapproved ads and so on — from the notification window, without having to navigate to individual accounts.
- Managed accounts can give “Administrative Owner” access to a manager account, giving that user the ability to edit access levels for other users in the managed account, including adding and deleting accounts from the umbrella account.
These changes are now live.