• http://just.roger-it.co.uk thefraj

    An interesting article, I particularly agree about avoiding SEO to tackle seasonal trends. it’s surprising how many clients seem to want to do this, but I find that Google AdWords is more responsive and a better tool to use in situations like this – rather than messing about with their SEO and risking all sorts of interesting complicatons like these!

  • http://www.mesrianilaw.com Robert

    I agree with #1. Also with multiple phone number listings, it is harder to track conversions that are, let’s say for example, customers coming from one of your websites.