• http://www.brickmarketing.com nickstamoulis

    Hi Lori – Great article! We continue to encounter these types of issues with SEM in general and often it really dilutes a company’s brand and sometimes can even confuse potential clients. Often many times if you own a trademark for a brand and have deep pockets and/or good legal teams you might have a fighting change on the SEO side of things…anyway I will be sure to check out the white paper you mentioned as well. Thanks!

  • http://www.youtube.com/watch?v=tgWg3KXQ1zU Brand Brand

    It seems like this should be illegal. This is the sort of loop hole that will probably get closed up soon.

    http://www.youtube.com/watch?v=tgWg3KXQ1zU