DuckDuckGo Has Biggest Day Ever In 2014 With More Than 4 Million Queries On January 7th

duckduckgo-logoThe Guardian reported yesterday DuckDuckGo, the search engine that keeps user searches private, is now up to four million queries per day, with over a billion queries performed on the anonymous search engine during 2013.

Prior to the PRISM scandal that revealed the NSA was regularly tracking searches on major search engines, DuckDuckGo averaged approximately 1.5 million queries a day says the Guardian. “In the weeks and months following the Guardian’s publication of the NSA files, the number of [DuckDuckGo] users more than doubled,” writes Guardian reporter Alex Hern.

The Guardian claims DuckDuckGo’s activity has continued to increase, with a record 4,452,957 searches performed on January 7 of this year, DuckDuckGo’s “biggest” day so far.

DuckDuckGo sets itself apart from the more popular search engines like Google by making all searches performed on its site private, not tracking searches or collecting IP addresses. Even with its considerable jump in queries during the past year, DuckDuckGo still doesn’t come close to the one billion searches performed daily on Google.

DuckDuckGo Search stats 2013

Related Topics: Channel: Consumer | DuckDuckGo | Legal: Privacy | Stats: Popularity | Stats: Search Behavior | Top News


About The Author: is Third Door Media's General Assignment Correspondent, and reports on the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including,, and Sales and Marketing Management Magazine. Read more of Amy's articles.

Connect with the author via: Email | Twitter | Google+ | LinkedIn


Get all the top search stories emailed daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.
  • James R. Halloran

    That’s some super smart branding! Hitting Google where they are the weakest — their users’ privacy.

    As long as they don’t eventually allow their investors to take over the site like Google did, they may actually become a strong competitor for Google, Bing and Yahoo.

  • Durant Imboden

    A tiny niche competitor? Maybe. A strong competitor? Not likely. Infrastructure doesn’t grow on trees.

  • Роман

    Promising search engine for Snowden and Assange fans. Do you believe that they’re not in that System?

  • James Martinez

    Nothing done over the internet will ever be completely anonymous. Hopefully these searchers will smarten up when Google ads pop up on the duckduckgo homepage….

  • John Romaine

    I love this. More diversity in the SE landscape.

  • Frank Merlott

    Only somebody crazy would sell his family to Google.

  • David Neville

    And duck duck go is different? They are the same architecture with the same vulnerabilities; sooner or later if not already. A search engine to even approach privacy has to have a different architecture, where you search by asking your friends as in real life. Looking for help revolutionizing search.

  • Edwin Eisen

    I like the idea and will watch but they have a long way to go. I am not sure they can get into the big three.

  • Brett Dixon

    Nice idea…terrible search engine though. I’d rather use Google and find what I want fast…

  • Lathesis

    Love this idea & more diversity in the search engine
    Long way to go DuckDuckGo……….!!

  • Suumit Shah

    Yes, I’ve just noticed that I’ve started getting lot of visits from duckduckgo search engine.

  • James R. Halloran

    True, but a strong brand that backs up its values could easily build a reliable infrastructure, even against a corporate giant like Google.

  • Durant Imboden

    Sure, if it can pay for that infrastructure without “allow[ing] investors to take over the site like Google did.”

    IMHO, it’s unlikely that DuckGoGo would be able to finance a worldwide network of data centers with foundation grants.

  • James R. Halloran

    True, very true. But it doesn’t mean they can’t find that money in other ways if people start finding strong interest in them. That is what other startups like FireFox and Wikipedia did after all.

    A strong brand invites a strong backing. And with that backing, anything is possible.

  • Mark

    Is this 2002 or something? When have you ever been able to find anything fast on Google…that is, after scrolling down a half page of ads, paid Google Shopping results and big brands cemented at the top of organic? Google is garbage, it needs to get thrown out and replaced.

  • Brett Dixon

    Works fine for me and a few other million users. I guess it depends what you’re searching for. Frankly, in the early 2000′s Google results were easy to manipulate and as a result most of the results we’re absolutely shit (yeah lets stuff the shit out of content with keywords whoohoo!).

    Mind you, if you were looking for an online pharmacy you probably didn’t struggle ;-)

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!



Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide