Aims To Simplify Local Search Marketing

Many small business owners realize the need to market online to local customers, but few know where to begin. A new web site that offers a much-needed launch pad for local businesses launched this week. operates with a simple premise: It should be as easy as possible for small businesses to find and claim their business listings on local search engines. To that end, the process begins with only two demands of the small business owner: enter your business name and enter your zip code. With that information, the site looks for the company’s business listings on four local search sites: Google Maps, Yahoo Local, Live Search Maps, and Best of the Web Local. GetListed provides a listing snapshot, letting the business owner know if any listings were found on each site and providing links to add and/or claim those listings.

That functionality alone makes a valuable starter tool for local businesses. Additional pages also tell the business owner how many local citations and reviews the business has on each search engine, and one page provides a To Do list to help the business owner begin the process of creating or editing local listings.

Search marketers might find the local dashboard helpful for storing all the business listings of a variety of clients, and being able to check on new reviews they’ve received from a single location.

From my perspective, is a very necessary and unique service for small/local businesses. It’s not a guarantee of local search success, but it is an easy-to-use first step in that direction for business that are just getting started with search marketing.

(Disclaimer: I was one of the beta testers while was in development.)

Related Topics: Channel: SEO | Search Marketing: Local Search Marketing | SEM Tools | SEO: Local


About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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  • chiropractic

    Patrick Sexton has done excellent work with this. Will be recommending to all small business owners I know.

  • mbeijk

    love the frame, that is there to help you will signing up for the Local Business Center.

  • Cohn

    Excellent small business service idea.

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