Google AdSense Brings Full Ads To iPhone, Android & Pre

The Google AdSense blog announced that sites designed specifically for full-rich mobile phones, such as the iPhone, Android or Palm Pre can now show high-end contextual ads. The blog said: Today we’re launching a new feature for AdSense mobile publishers that will allow you to take advantage of the high-end mobile phone browsing experience. This […]

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The Google AdSense blog announced that sites designed specifically for full-rich mobile phones, such as the iPhone, Android or Palm Pre can now show high-end contextual ads.

The blog said:

Today we’re launching a new feature for AdSense mobile publishers that will allow you to take advantage of the high-end mobile phone browsing experience. This feature offers publishers the ability to run larger AdSense ads visible on high-end phones. Before this launch, AdSense mobile publishers were only eligible to serve smaller text and image ads on their website content.

We’ve done this by introducing a new JavaScript snippet that is easy to implement and specifically optimized for mobile to reduce latency on high-end mobile phones. Furthermore, this new snippet will allow publishers to select additional ad unit sizes from common AdSense formats.

Yes, Google is betting big on mobile ads.

Here is a video from Google on this news:


About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.

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