The Google AdSense blog announced that sites designed specifically for full-rich mobile phones, such as the iPhone, Android or Palm Pre can now show high-end contextual ads.
The blog said:
Today we’re launching a new feature for AdSense mobile publishers that will allow you to take advantage of the high-end mobile phone browsing experience. This feature offers publishers the ability to run larger AdSense ads visible on high-end phones. Before this launch, AdSense mobile publishers were only eligible to serve smaller text and image ads on their website content.
Yes, Google is betting big on mobile ads.
Here is a video from Google on this news: