Google AdWords Gets New ‘Click Type’ Report
If you take advantage of some of the relatively new AdWords features like click-to-call, Sitelinks, and Product Ads, there’s a new report in your AdWords account to show how each one is performing. It’s called “Click Type” and you can access it by going to Campaigns > Segment > Click Type. Here’s a screenshot from […]
Matt McGee on November 30, 2010 at 4:41 pm | Reading time: 1 minute
If you take advantage of some of the relatively new AdWords features like click-to-call, Sitelinks, and Product Ads, there’s a new report in your AdWords account to show how each one is performing. It’s called “Click Type” and you can access it by going to Campaigns > Segment > Click Type. Here’s a screenshot from Google’s announcement:
As you can see, the report separates different types of clicks — in the example above, there are stats for Headline, Product extension, Sitelink, and Phone call.
Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.
Related stories