• http://www.MarketingTactics.com davebarnes

    While this is a big deal, I think you need to remember how much larger (way more traffic) Yelp is than Zagat.

  • http://www.nevdull.com Anthony Ortenzi

    Seems to me that Google sure will be a tempting lawsuit target if they use the Zagat info as a ranking signal for search.

  • http://www.linkedin.com/in/natewhite Nate White

    @davebarnes I think you need to remember Zagat, as a whole, is a bigger worldwide brand name and it’s reviews have a reputation for quality and trust. Think of this as Panda update for ratings and reviews: Quality is in, quantity is out.

  • http://www.planetc1.com/ Michael Dorausch

    Not at all surprised by this news and think Zagat is a perfect fit for Google. Here in Venice Beach (where Google is our new neighbor) there’s been lot’s of construction and building remodeling and it looks like their local operations are going to step up significantly.

  • http://screenwerk.com Greg Sterling

    Yelp has much more traffic and Yelp will continue to succeed online. But this makes Google much stronger than it was a day ago. Also quality point above is well taken.

  • http://pixsym.com Samara Hart

    Luther Lowe’s public response is downright tack. Butthurt anyone?

  • SL

    Another good service ready to be cluttered and influenced by Google ads. Look at YouTube- ad free before Google buy.

  • http://www.seevolution.com SV

    Lets hope that Google does not mess with the interface that everyone has come to know and love with Zagat. It will be interesting to see how Zagat grows or if they try and branch out to rate new venues. Like maybe a Diners, Drive ins, and Dives thing…people love those kinds of ratings.