Google Launches Free AdWords Express App For iOS And Android Devices In The US

Google Launches AdWords Express App

Today, Google launched a free app for Android and iOS devices for AdWords Express, the simplified version of Google’s search advertising platform designed for small business.

The app has all the features of the web version, allowing advertisers to edit ads and set targeting parameters more easily from their mobile devices.

Google is also making targeting more flexible. Advertisers can target ads by their own zip code, city, state as well as in other areas around the country, though the extended targeting is available only in English-speaking countries at this time.

The app is now available in the US on Google Play and iTunes. Now, if we could just get an app for AdWords itself.

Check out the introductory video for the app below.

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Related Topics: Channel: Local | Google | Google: AdWords | Search Marketing: Local Search Marketing | Top News

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About The Author: writes about paid online marketing topics including paid search, paid social, display and retargeting. Beyond Search Engine Land, Ginny provides search marketing and demand generation advice for ecommerce companies. She can be found on Twitter as @ginnymarvin.

Connect with the author via: Email | Twitter



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