Google

Google Launches A New Google Alerts Interface

google-alerts

Google has completely revamped the user interface and design for Google Alerts. Google Alerts allows searchers to subscribe to be notified of new content Google discovers on a specific keyword via email or RSS feed. Google Alerts is useful and important for managing your online reputation, following companies and topics you are interested and the like.

The new interface makes it much easier for a normal searcher to understand and use. The previous interface was more designed for an advanced user but this new interface really makes it easier to process and use.

The new Google Alerts starts with a search box, followed by your current alerts and then suggested alerts:

new-google-alerts

To manage or an alert, you get a revised interface as well, with the same functionality but a preview option below:

new-google-alerts-manage

Here is a screen shot of the old interface:

old-google-alerts

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Email Google Google Alerts Online reputation management RSS Search engine User interface User interface design
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About the author

Barry Schwartz
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.