Everything you need to know about SEO, delivered every Thursday.
Google Mobile Search Descriptions Now Say If You’re Blocking Google
Google’s Zineb Ait Bahajji announced on Google+ that now Google’s mobile search results snippets will show a message to searchers when Google is unable to show the snippet to searchers because the webmaster to blocking their crawlers.
Back in August 2012, Google added this feature to desktop search, where a webmaster blocked GoogleBot and Google would show that URL in the search results, Google would show a message as to why they were unable to show a fully developer search results snippet.
Now, Google is bringing this feature to mobile search results, even when the desktop version is fully crawlable, but the mobile version is blocking Google.
For example, a search on [deals] in Google show the desktop version showing the full snippet but the mobile version with a blocked snippet. The message Google shows reads “A description for this result is not available because of this site’s robots.txt – learn more.” The learn more link goes to this page.
Here is a picture of the mobile version:
Here is a picture of the desktop version:
Here is yet another reason to make sure to test how your site looks on mobile search.