• http://twitter.com/Chris_Dugdale Chris Dugdale

    Hmm. Was that “The Roundup” or “Rant and Rave”? Seems to have qualities of both.

  • http://twitter.com/jhuinink Jim Huinink

    What is with the Italian theme? Sounds (and looks) like you are in a ‘dolce vita’ state of mind, hence the call to idleness. Correct? 

  • http://twitter.com/localseoguide Andrew Shotland

    Jim, was doing my part to help out with the Eurozone Crisis.  I found there was a lot of liquidity in the market, particularly the market the next town over.

  • http://www.andykuiper.com Andy Kuiper – SEO Analyst

    After reading this article… new content doesn’t seem so difficult; thanks for putting a positive spin on things Andrew :-)

  • http://twitter.com/shirapwhite shira p. white

    Clearly, just back from Italia. Va bene! If you know anyone who can help me with content management for BN, let me know.

  • http://www.qualitylogoproducts.com/blog Jill Tooley

    Wow! Only $5,283 for turkey neck surgery in Iowa? Now that’s a deal!

    In all seriousness, though, I like the spin you’ve put on this. It’s tough to create content when all of the ideas seem to flee from my brain at the same time. I’ve written my share of rants and round ups, that’s for sure. It also helps to revisit older ideas I jotted down but never quite finished. Sometimes that content slush pile comes in handy!

  • http://www.qualitylogoproducts.com/blog Mandy Kilinskis

    Mi piace, creating content. Though that’s not to say it’s easy to do. Thanks for the reminders that it doesn’t always have to be an uphill battle – I’m off to do a roundup post!

  • http://twitter.com/BGaglini Bobby Gaglini

    I love this post. I can totally relate, although you might be a little funnier than I am, especially since I had my comically stretchy turkey neck removed long ago.

    The bottom line is you have to keep the pen moving. No matter what, you have to keep coming up with ideas. And the way I think of it, the sucky ideas will always come to mind, but that means that the good ones are right around the corner. Trim the turkey neck fat to get to the good white meat.

  • http://twitter.com/localseoguide Andrew Shotland

    As you can see Bobby, I am more of a dark meat guy

  • Mike Bayes

    OMG. I can’t just buy links and go to the pool?

    Good information. I like to use a question a client asks me that day or week, and just respond on my blog or create a new page.

    If I responded by email to the client the work is 50% completed any way!  Thanks again!

  • http://twitter.com/boxcarmarketing Boxcar Marketing

    Ha ha, fun post. Thanks Andrew. 

  • http://www.708media.com Chris Edwards

    Perfect post! I have found that just getting out there and creating can sometimes help out a ton. It’s funny you talked about knocking back a drink or two and just writing. I have found that a few of my more successful posts on a few of my blogs have been ones that I threw together in no time at all, after a beer or two. They were articles that I just threw up there to keep the site from getting too stale. 

    As a blog writer, I find my self reading article after article trying to figure out what my next perfect article will be. In the time to come up with that one perfect article, several articles could have been written. I deal with this with web design clients everyday. They spend months trying to get me the new revamped content because they want it perfect. I try to tell them, right now there is nothing on their site and anything is better than nothing. As you said, stop reading and start creating!

  • http://www.boxofinsight.com/ Dicebat

    Thanks for the advice, Andrew! You just cemented my “sit your ass down and speak your mind”  content strategy.

    It surely does go a long way in content creation made easier. Content is content and if you can link it up to something even more useful to back up your thoughts, it’s already SEO worthy!

  • Katie Sykes

    Off to drink wine before I write my next masterpiece – thanks for the advice Andrew

  • http://www.altaresources.com/ Cory Grassell

    I appreciated your post; however, I just want to make sure we’re not under-playing the value of “good” content (based on your definition of “good,” of course). Isn’t that the ongoing struggle with balancing usability/readability and SEO? Sure, content can be quick and easy, but if it doesn’t impact the lifetime value of the reader, then it’s a short-term strategy. As a writer, I appreciate good content that keeps me coming back for the long term.

  • http://twitter.com/balibones Everett

    As a serial ranter, I really appreciate this post. All it takes is five too many cups of coffee late at night and you’re off to the races. It helps to have a dry sense of humor like Andrew. Did I ever tell you that you remind me of Louis CK?

  • http://www.eyes4tech.com/ Arsie

    Thanks Andrew for this post. You’ve given us hope.

  • http://twitter.com/localseoguide Andrew Shotland

    Know hope. Yes we can.  We are the change we have been waiting for.

  • http://twitter.com/localseoguide Andrew Shotland

    Everett, well content creation and masturbation are pretty similar, so I guess you might have something there.

  • http://twitter.com/localseoguide Andrew Shotland

    BTW the original headline for this one was “How To Create Content When You Just Don’t Give a S%*#!”  Think it would have gone a bit more viral if we didn’t go for the PG-13 version.  Also they pulled the link to this vid in the Tom & Katie section http://www.southparkstudios.com/clips/269241/fudge-packer

  • http://www.poweredbysearch.com/ Dev Basu

    Just got back from a vacation in Italy so the tune of ‘va bene’ brings back memories. Time to start some rantin’ posts.