Discover what's up in the business of marketing each Friday.
IBM CEO’s Take On Google’s World Domination: “No.”
Sam Palmissano has transformed IBM over the past decade or so that he’s been in top positions in the company. IBM isn’t just a mainframe hardware company any more—it’s involved in a wide range of businesses, throughout the world, and unlike many tech companies is still growing—and some of the best SEOs in the world have worked for/with IBM.
Today’s Barron’s has a profile of IBM, with some interesting quotes from Palmissano on a number of topics. Inevitably, with Google’s push into enterprise and cloud computing, the “is Google unstoppable” question arose. His spot-on and refreshingly objective response:
“Is Google going to become the computing platform for the enterprise? Is a bank going to run itself on Google? Is an airline going to run itself on Google? Is IBM going to run its supply chain on Google? Is Bharti Wireless going to run themselves on Google? Is the banking system of China that we’ve built going to be on Google? Is the Russian Central Bank [network] that we’re building going to be on Google? No.”