Infected Search Results Jump 80% During Holiday Season

Chris Larsen from Blue Coat Security shared new statistics on the number of poisoned search results during the holiday shopping season.

The new stats show an 80% jump in the number of clicks on infected search results from their last report in August. Specifically, they tracked 13,616 different clicks over 10 days, which is an average of 1361.6 different search engine poisoned clicks per day. During the August or Olympics research set, they had a total of 28,277 different search engine poisoned clicks in 39 days, which is about 725 per day. That is over an 80% increase in the number of daily clicks on search results that are infected.

How do they track a click on a poisoned search result? A user does a search they see a link high enough in the returned search results that they actually saw it; then thought it looked like a reasonable result; and decided to clicked it. Their software obviously blocked the malware but it tracked the click.

Here are some of the more popular Christmas related searches that led to malware of some sorts:

  • preschool christmas bulletin boards
  • crafts for christmas
  • repurpose old christmas cards
  • christmas office party games
  • christmas scavenger list for adults
  • ideas for christmas gifts in mason jars
  • free printable christmas word scramble
  • ugly christmas sweater party invitation wording
  • christmas weight loss team names

You can learn more about this at Blue Coat.

Related Articles:

Related Topics: Channel: Consumer | Google: Security | Google: Web Search | Legal: Security


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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