Study: Why, When & How Often Google Indexes Individual Tweets

twitter-gears-machine-600 Figuring out when and why Google indexes a specific Tweet has long been a conundrum and point of angst for many SEOs. Of course Google does index Tweets, but the methodology has seemed like a total crapshoot -- until now. The good folks over at Stone Temple Consulting have attempted to crack the Twitter indexation case with a detailed report chronicling more than 19,000 Tweets and from selection of various sized accounts. The study used the site search operator (site:) combined with the inurl operator (inurl:) to identify the number of status' that were in fact indexed by Google. It [...]


Bing Ups Its Twitter Game: Rolls Out Hashtag & Twitter Handle Search Features

bing-twitter-600 Starting this week, Bing users are going to see even more Twitter content in search results. As a result of an exclusive partnership between the two companies that started in 2009, tweets have been showing up in Bing search results for some time. With Bing's latest round of new Twitter-related search features, users now can perform hashtag searches to find topics trending on the social media platform, as well as search for specific Twitter handles and celebrity-related tweets. To find topics currently trending on Twitter via Bing, users can enter a hashtag symbol at the start of a search [...]


Twitter Quietly Adds Search For Timelines & Lists

twitter-timeline-search Twitter continues to expand its collection of search filters with the recent addition of search for Timelines and Lists. I'm not aware of any announcement about this, but it's showing up as a search filter on Twitter.com and in the official Twitter apps (both iOS and Android). The option in the left-side navigation says "Timelines," and then once you've selected that search filter, there's a secondary option above the search results to switch between Timelines and Lists. For users, the new filters offer a way to find curated content sources from other Twitter users. In late Jan [...]


People, Videos, News: Twitter Adds New Search Filters

twitter-search-featured Earlier today, Twitter announced that it was bringing a number of new search filters to the site. These include: people, photos, videos, news. There are also "people you follow" and "near you" filters that further refine results. If one were to search for "Super Bowl," results could then be filtered by those tweets that incorporated video -- so you could see all the ads that had already been posted and tweeted. The utility of the new filters is fairly self evident. The location filter is very interesting and holds considerable promise for users and for Twitter advertising. For ex [...]


How Local Businesses Can Leverage Twitter’s New Nearby Feature

twitter-nearby Twitter has made headlines in recent weeks with the quiet launch of its experimental Nearby timeline, which allows eligible mobile users to discover tweets posted by others in their immediate vicinity, regardless of whether they are following them. This feature is currently available to a select number of users who have opted-in to allow their location information to be shared on Twitter. Nearby appears as its own tab alongside the Home tab within Twitter's mobile apps. As shown right, the tool features a map with the user's location indicated, surrounded by pins for the locations of ot [...]


WSJ Report: Apple Buys Topsy, A Leading Twitter Search & Analytics Company

Topsy-Plain-Logo The Wall Street Journal is reporting that Apple has purchased Topsy, one of the leading Twitter search and analytics companies, for more than $200 million. The WSJ report says that Apple has confirmed the deal but wouldn't comment more beyond this statement: Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans. Topsy is about the only decent third-party Twitter search service to have survived, in recent years. Google had a wonderful service for finding Twitter content called Google Realtime Search that died in 2011, when Google [...]


Twitter Improves Search On Mobile Apps By Adding Toggles & Photo Filters

twitter-new-logo-2012 Twitter announced they have improved the search capabilities on the iOS and Android mobile apps. Twitter added: A toggle between top Tweets and all Tweets A new photo search filter Photo search results layouts for grid and list view Filter tweets by people you follow A new trending timeline in Discover shows you trends along with associated Tweets A new trending TV shows and nearby events [...]


Bing, Twitter Renew Deal To Include Tweets In Search Results

bing-twitter-logos Bing has announced a renewal of its long-standing deal with Twitter to include tweets in Bing's search results. The Bing-Twitter partnership began in 2009 and was renewed in 2011. Tweets are primarily available and searchable at Bing's social search page, bing.com/social, but they're also showing up in Bing's main search results. A search for "lax shooting" shows recent tweets on the right side of Bing's results (though I'm amazed that Vanity Fair and People would get prominence over more trusted and traditional news sources): The companies have been pretty quiet in the past on [...]


Twitter Now Shows Protected Tweets In Its Search Results, But Not All Can See Them

twitter-search-2012 Twitter has made a small change in how it handles protected tweets in its search results. The company tweeted the news that some protected tweets will now be visible in search results -- but they'll only be visible to the user who has the protected account, and to that user's followers. Prior to this change, no tweets from protected accounts showed up in Twitter's search results. Even if a private account let you see its tweets, you couldn't find those tweets in Twitter's search results. Of course, some accounts switch back and forth from private to public and vice versa. Here's how t [...]


Shatner’s Tweet Hints That He May Like Bing Just As Much As Bing Likes Captain Kirk

bing-startrek In a brief exchange on Twitter yesterday evening, the original Captain Kirk gave Bing a shout-out, recommending the Microsoft search engine could possibly enlighten a fellow Twitter user. William Shatner responded "I hear Google pr Bing helps with that problem" after @Andypops1 tweeted on Shatner's feed, "I still have no idea what spumoni is." Assuming the "pr" in Shatner's tweet was a typo, it appears Shatner is recommending Google or Bing to find answers online. While it would have been a stronger recommendation without the Google reference, it's worth noting that the man who overcame [...]


Twitter Launches Its Version Of Universal Search Results

twitter-search-featured Twitter is in the process of rolling out what you could call its version of "universal search results" on Twitter.com. The changes bring Twitter's Web search more in line with the current mobile experience. Twitter announced the changes this afternoon via tweet: Search update on http://t.co/eNvqKTup1d: See photos & accounts in results + recent searches & social context as you type your query. — Twitter (@twitter) August 1, 2013   Let's take a look at what's going on here. What's New With Twitter Search There are three primary changes to Twitter.com's main search res [...]


How To Use Twitter Cards For Branding & Local SEO

Local business Twitter Card I've written before about the benefits of using various semantic protocols to improve your search engine optimization efforts. Using Schema.org markup and geotagging webpages can help search engines associate your website with online business listings, and a variety of semantic markup types can help your site's listings appear more attractive in search engine results with rich snippets. Authorship markup, in particular, is my number one tactic for local SEO this year, enabling proprietors' photos to appear as icons next to their listings in SERPs, drawing in consumers' eyes and clicks. [...]


Is Being Found Part Of Your Social Media Strategy?

[caption id="attachment_158516" align="alignright" width="300"] Social search optimization should be part of your social media strategy. Image: CC BY-SA 2.0 by olarte.ollie[/caption] Successful communication is all about getting the right message in front of the right people at the right time. In the first part of this two-part series on search and social media sites, I noted the undeniable importance of social media as evidenced by the sheer volume of social media updates posted daily on Twitter and Facebook (not to mention lesser-known sites like VK in Russia and Sina Weibo in China). [...]


Communicators, Take Note: The Deplorable State Of Social Search Is Changing

search-social-featured The rate at which people share information (profound and profane alike) on sites like Facebook, Twitter and YouTube is staggering. 137 million status updates per day appear on Facebook, 230 million tweets are shared per day on Twitter and 72 hours of video are uploaded to YouTube every minute -- all numbers which increase daily. No doubt, social media is alive and well. Social media properties have clearly made the processes of creating and sharing content a compelling activity for everyone. Yet the story is altogether different when it comes to retrieving content. Ever tried to search for [...]


Twitter Improves Mobile Search: Top Tweets, Autocomplete & Web Browser

twitter-app-icon Twitter announced search upgrades to the Twitter mobile app. The upgrades includes an improved relevancy engine for top tweets, improved auto-completion for search and an easier web browser for results. Top Tweets In Search Results Some searches within the mobile Twitter interface may separate out top Tweets from the rest of the results. To see additional Tweets from this time period, tap on “View more from this time.” Here is an example of how this looks: Search Auto-Complete Update Now the autocomplete feature for searching or even tweeting is improved. You will now se [...]


Microsoft’s ViralSearch: Search Engine For Measuring Tweets & Viral Content

microsoft-viralsearch VentureBeat reports Microsoft announced a new research project named ViralSearch. ViralSearch lets you search and navigate cascades of people passing content on social media and distinguish between things that are not just popular but also became viral in a sense that they are being passed from one person to the next over many generations. ViralSearch does this by analyzing news, videos, and photos shared within Twitter. It looks to see how many shares there were throughout the user base, over time and over generations of users. For example, in this screen shot, it shows a story Tim O [...]


In Another “Right to Be Forgotten” Case, UK Officials Threaten Legal Action Against People Posting Pictures Of Convicted Killer

Online security, privacy Although slightly different than the Spanish case discussed yesterday, the "right to be forgotten" has reared its head again -- this time in the UK." UK Attorney General Dominic Grieve has threatened legal action against anyone posting pictures of convicted killer Jon Venables online. TechDirt offers a short summary of the underlying facts of the Vendables case: Jon Venables, [ ] at the age of 10, murdered 2-year old James Bulger, in a rather horrifying story. Venables was released from jail in 2001, at the age of 19 (though he has since gone back to prison). Photos of Venables, now 30 yea [...]


Twitter Search Lets You Once Again Find Old Tweets

twitter-search-featured For ages now, Twitter has only allowed you to search for tweets back for about a week. Looking for a tweet older than that? You were out of luck, at least using Twitter itself. But now, that's changing. In a post today, Twitter says that some older tweets are now going to be available. How far back? That's not said; but, it seems like tweets that are particularly popular or notable will be available. From Twitter's post: As we roll this out over the coming days, the Tweets that you’ll see in search results represent a fairly small percentage of total Tweets ever sent. We look at a variety [...]


Find Content Quicker On The Go With Twitter’s New Mobile Search & Discover Upgrades

New-Twitter-Mobile-Search Users will now be able to find more on the go as a new round of  mobile updates have been launched for Twitter. The updates rolled out center on content discovery as the Search, Discover and Connect tabs have all been updated. The new changes make it easier for users to view more information at anytime, from any tab. The specific upgrades rolled out include: Search - The new search screen gives users a more visual look with images and media tied into one stream. Users will still be able to sort by Tweets or people and the search icon will now be featured on every page of iOS (something [...]


Library Of Congress Struggling To Make A Searchable Twitter Archive

twitter-search-2012 The Library of Congress is still working on plans to create a searchable archive of nearly every public tweet ever sent, but the challenges inherent in that task are making it a slow process. Understandably so, considering the substantial growth in tweets in recent years; the LoC is essentially trying to tame a very rapidly moving dataset. If it ever happens, a searchable archive of tweets could prove valuable to researchers, analysts, marketers and others. You can imagine brands wanting to search for Twitter trends surrounding major product/service announcements, or researchers looking [...]


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