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While social signals may not be directly factored into Google's ranking algorithm, columnist Dan Bagby explains that social media can still be used to enhance SEO.
Hundreds of SEOs celebrate Halloween by tweeting their SEO nightmares, even pushing the #SEOHorrorStories hashtag into Twitter's trends.
Twitter integration into Google's desktop results has been spotted in the wild. Until now, only mobile results had this.
Google is now indexing nearly 5x the Tweets as four months ago, yet more than 96% of Tweets still go unindexed.
Awesome at paid search, but struggling with paid social? Check out columnist Larry Kim's tips for getting the most out of your social PPC initiatives.
Tweets now appear for trending topics in a new carousel format. Twitter doesn't earn directly off display but will gain new traffic.
Google is expected to begin showing Twitter content in search this month, is this a screen shot of tweets in Google's mobile search results?
Twitter CEO doesn't offer a specific date or details. He also says that Twitter is working with Apple to add Twitter content to Spotlight search on iOS and OS X.
Still spending hours upon hours pitching journalists and influencers the old fashioned way? Stop! Columnist Larry Kim outlines a better way to get your content out there using PPC.
Google and Twitter recently reached a deal that once again gave Google access to Twitter's firehose. Columnist Neil Patel summarizes what we know so far and offers predictions and advice for search marketers.
The agreement, reported by Bloomberg Business, comes 3 1/2 years after a similar arrangement ended. It will make tweets easier to find on the search giant.
Twitter history will soon be more accessible. The company announced today that it is giving users the ability to search within the full archive of public tweets. From a blog post by Twitter search infrastructure engineer Yi Zhuang: Since that first simple Tweet over eight years ago, hundreds of billions of Tweets have captured everyday […]
Think social media has killed search as a traffic driver? Think again, given that social media giant Twitter shared today that SEO has helped it generate a 10-times increase in logged-out visitors to its web site. The news came during the Twitter Analyst Day event today. Twitter’s director of product management Trevor O’Brien said the company made […]
Figuring out when and why Google indexes a specific Tweet has long been a conundrum and point of angst for many SEOs. Of course Google does index Tweets, but the methodology has seemed like a total crapshoot — until now. The good folks over at Stone Temple Consulting have attempted to crack the Twitter indexation […]