• Nouman Tariq

    I would like to add Branding at no. 10, Let people talk about you in a viral way instead of reaching them and asking/paying them to talk about you.

  • http://www.miamirollsroyce.com/ Hoa Pham

    Such a great article!
    One thing make me confused is link building. I have watched videos of Matt Cutt and read various of article about building high quality links instead of building quantity. However, in my country (Vietnam) I saw many people out there using Spam method (Spam on forums, social network sites, build a large number of blogs) and then they still get in the first page while I’ve been working very hard and followed advises from Matt and SEL but still not work. This sometimes discourage me. The thing is how can a new SEOer get a quality backlinks? Is there any specific guides for those like me (who are new in SEO)? I would appreciate much for your sharing!
    Thank you

  • http://oirms.com OIRMS

    Great list Casie! I’m thankful for all you mentioned but would have to add “communities” to the list. I’m seeing more and more businesses focusing their efforts online (which I commend) while ignoring offline community invovlement and engagement. We’re huge proponents of relationship building and being active offline is a great traditional way to do just that. Happy Thanksgiving!

  • Guest

    Thanks for the comment Hoa! I’m with you on a lot of this. Link building can be tough and there’s nothing more frustrating than seeing sites using spam tactics succeed. That being said, I would still focus on doing it the right. Check out Jon Cooper’s Link Building Strategies – Complete Guide (http://pointblankseo.com/link-building-strategies). It can definitely get you started.

  • http://casiegillette.com Casie Gillette

    That’s a great one to add to the list! Community definitely goes to the relationship side of things and takes it to the next level. I love that companies are focusing on that and offline events really do matter. Happy Thanksgiving to you as well!

  • http://casiegillette.com Casie Gillette

    Thanks Hoa! Unfortunately I know the feeling of watching competitors use spammy tactics and succeed. That being said, I’d still focus on building good links that help your business overall, not just for search. I’d also recommend checking out Jon Cooper’s link guide – http://pointblankseo.com/link-building-strategies. There’s a lot of great strategies on their to get you started. Thanks for commenting & good luck!

  • http://webdaptive.com/ Joshua Belland

    I’ll add in a couple of ideas for #10.
    1) Public Speaking- Not only is this a great way to get exposure, build relationships and find new customers, but it also attracts social following and links, especially if you post the events on your website.

    2) Local Businesses can host events. Hosting events, especially fundraisers, can attract links from local media, bloggers and event sponsors!

  • http://www.pkgroup.co.uk/ PK Group

    Fantastic article and a great list!

    It is easy to get bogged down with the negatives when it comes to Google updates, but I agree that it’s pushing SEO towards honest link building, which is better for business relationships anyway!

    Also, your list of link building tools is most helpful, I’ll be sure to check them out!
    PK Group

  • http://commonstupidman.com/ Shahnawaz Sadique

    Authorship is the best part so far from google.

  • http://www.brickmarketing.com/ Nick Stamoulis

    Transparency is crucial in link building! You can’t pretend to be someone you’re not and get the links you need to boost the value of your website. And when it comes to clients, SEO firms MUST be 100% transparent with regard to what kind of links they are creating for their clients. I have a client who is struggling through the reconsideration request process because their former SEO firm had “proprietary” link building actions and wouldn’t provide any kind of reporting.

  • http://casiegillette.com Casie Gillette

    I totally agree. We tend to look at the penalties and be mad but at the end of the day, it forces us to actually look at why we are doing things. Thanks for the comment!

  • http://casiegillette.com Casie Gillette

    I’m with you and unfortunately I think there are still a lot of companies out there who aren’t open with their clients. It’s always a bummer to hear people talk about their bad experiences with SEO companies. Thanks for the comment Nick!

  • http://casiegillette.com Casie Gillette

    Definitely good ones! I’m with you that public speaking is so valuable and not terribly hard to get involved with.

  • http://casiegillette.com Casie Gillette

    Yes, that’s a great one. I kind of relate that to word of mouth in the sense that it’s up to your brand to get people talking. Brand advocates are a great thing to have! Happy linksgiving :)

  • http://casiegillette.com Casie Gillette

    It’s definitely a cool thing and it’ll be interesting to see where they go with it. Thanks for the comment!

  • http://www.miamirollsroyce.com/ Hoa Pham

    Thank you for your link. I bookmarked it and practice every day :). Hope to see your next article