• http://twitter.com/NetSpeakDesign NetSpeak Solutions

    Really impressive article – and with some superbly perceived observations. Both you, Cindy, and Al are “on the same wavelength” in regards to this confusing topic area of repeated failings/deficiencies of Google’s newest bots. The company seems to seeing itself involved with increasing amounts of really dumb blunders – or so it would seem. 

  • http://www.facebook.com/cindy.krum Cindy Krum

    Hey @NetSpeak Solutions! Thanks- Glad you liked the article! I was really excited about this one!!!

  • http://www.lattimore.id.au/ Alistair Lattimore

    Great article Cindy.

    Hopefully it’ll help other website owners get their ducks in a row for their mobile websites.

    Fire away with any questions you might have about our mobile website implementation, happy to provide some background information if at all possible.

    Alistair Lattimore
    Mantra Group

  • http://davidawilson.co.uk/ David Wilson

    Have you noticed any changes in rankings with the mobile bot crawling?  Seems like the new bot has many little ‘quirks’ to contend with!

  • http://www.lattimore.id.au/ Alistair Lattimore

    David,

    I haven’t noticed any ranking changes specifically because of Googlebot-Mobile.

    Behaviourally, we see our desktop site rank with the mobile optimised URLs as outlined above.

    Even though we are allowing Googlebot/Googlebot-Mobile to crawl & index our mobile website, the strength of our desktop site over-powers it in the search results. As such, before the mobile optimised search results happened – you’d never see references to our mobile website in the search results. Post Googlebot-Mobile & smartphone optimisation, users see the mobile URL in the search result and avoid any intermediate redirects – which is a nice speed improvement if you’ve got a slow/poor internet connection via your phone.

    Al.

  • http://www.facebook.com/cindy.krum Cindy Krum

     I agree about the quirks – hopefully they will be worked out soon. As far as they are saying, rankings are still based on the desktop content, but I bet/hope the bounce rate for mobile is not being passed back up to the desktop pages. That could kill some pages. I think in the long run the smartphone content will start having their own ranking factors, but not quite yet, according to Google.

  • http://www.facebook.com/cindy.krum Cindy Krum

     Thanks for all your help on this Al. You ROCK!

  • http://davidawilson.co.uk/ David Wilson

     Yeah, I think that there are a few technicalities that need to be addressed to prevent major discrepancies and miscalculations.

  • http://davidawilson.co.uk/ David Wilson

     It’s good to see that rankings have remained constant, that was one thing that I was slightly worried about and that speed boost would be nice and could reduce bounce rates on mobile sites.