• http://helpmyseo.com/ David Amerland

    Brilliant post and one that clarifies an issue I have seen being muddled countless times this year!

  • Michelle Murphy

    Great article Gus, I was wondering however whether you could
    point in me the direction of a book or resource that would explain in detail how
    to implement behavioural targeting?

  • http://twitter.com/sharithurow sharithurow

    Hi Gus-

    I must respectfully disagree with your direct response and search assessment. All too often, I do not observe immediate responses from organic and ad placement. I often see an accumulation of observing website listings and then a response.

    In other words, the transaction often does not occur immediately. It might occur days, weeks, or even months later.

    That’s my observation. You might have different results than I.