SEO: The O Is For Outing
As professional SEOs, we have a responsibility to make the web a better place. Contributor Kerry Dean argues that accusing our peers of wrongdoing...
Nov 13, 2014 at 12:46 pm ET
Kerry Dean
Kerry Dean is a founding partner at Base3Group, a full-service digital agency that specializes in brand strategy, content and customer experience. In his 13-plus years of experience, Kerry has led SEO strategy and technical execution for retail, travel, hospitality and luxury brands, including as Nike, BeatsByDre, Neiman Marcus, Travelocity, Calvin Klein, RadioShack, Motel6, J.Crew, Madewell, Hurley, Hotels.com and The Sharper Image. Kerry has also been a featured speaker at conferences including SMX, SES and Shop.org. His work on the Nike Store resulted in an SES Award for Best Use of Search Engine Optimization. Follow Kerry on Twitter @kerrydean
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