Kerry Dean

Kerry Dean is a founding partner at Base3Group, a full-service digital agency that specializes in brand strategy, content and customer experience. In his 13-plus years of experience, Kerry has led SEO strategy and technical execution for retail, travel, hospitality and luxury brands, including as Nike, BeatsByDre, Neiman Marcus, Travelocity, Calvin Klein, RadioShack, Motel6, J.Crew, Madewell, Hurley, and The Sharper Image. Kerry has also been a featured speaker at conferences including SMX, SES and His work on the Nike Store resulted in an SES Award for Best Use of Search Engine Optimization. Follow Kerry on Twitter @kerrydean


SEO: The O Is For Outing

As professional SEOs, we have a responsibility to make the web a better place. Contributor Kerry Dean argues that accusing our peers of wrongdoing...


The Golden Age Of SEO

I’m a fan of SEO. Search engine optimization. Ah, yes. Just writing it makes me happy. It’s what I do. It’s my calling. I...


5 Tips For Optimal Mobile Site Indexing

It’s probably a sign of the times, but lately I have been fielding a lot of questions regarding SEO for mobile websites. Because there are so many...