6 tips to win local with paid search
Recent change in consumer behavior has put local search on the map....
Founded in 2012, Adthena is the market-leading intelligence platform for paid search advertising. Our unique combination of patented, AI-driven technology and world-class industry expertise helps businesses across the globe drive more value from their PPC budgets. We give our customers a clear view of the competitive landscape, so they can set their paid search strategies for success. Our solutions are powered by our market-leading technology: Whole Market View creates a unique market map of a client’s entire search landscape, and Smart Monitor automatically detects threats and opportunities every day. For more information please visit: www.adthena.com
Recent change in consumer behavior has put local search on the map....
As of Q1 2018, Google Shopping ads drove 76.4 percent of retail search ad spend, eclipsing text ads in markets around the world. As these Product...