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Bing Teams Up With CNN To Let Viewers Give “Real-Time” Feedback On 2014 Election Coverage
Bing Pulse lets users vote on CNN political broadcasts; it's one of three new Bing election features launching today.
Bing is upping its political game, announcing today a partnership with CNN where users can give “real-time feedback” on CNN’s political coverage via Bing Pulse.
According to the announcement, viewers will be able to vote on CNN broadcasts during the 2014 US elections, and all the way through the 2016 Presidential elections.
People can join the conversation by “voting” every five seconds on their reactions to what is happening onscreen.
While Bing Pulse results have been used for previous CNN news stories, including President Obama’s ISIS speech and on the Erin Burnett Show, this is the first time it will be included as part of the station’s election news coverage.
The announcement recommended users watch CNN’s live broadcast of the Florida gubernatorial debate tonight at 7:00 p.m. EST to better understand how Bing Pulse will work. Viewers can also share comments on the debate at Bing.com/CNN which CNN will post following the broadcast.
In addition to Bing Pulse, Bing also announced it is joining Internet Explorer to launch the “My Magic Wall” website, an extension of Microsoft’s “Magic Wall” that’s used on-air by CNN correspondent John King.
Bing’s MyBallot feature, which was announced last week, also has been updated to offer voters an overview of what they can expect to see on their ballot according to their ZIP code.