The Donkey Cutts SEO Game: Avoid Panda & Penguins
Google’s head of search spam, Matt Cutts, is such a celebrity in the SEO community that one agency built a game for him named Donkey Cutts. The game works like Donkey Kong but replaces the objects based off of Google ranking signals. So you pick your character and then your goal is to reach the […]
Barry Schwartz on February 14, 2014 at 12:25 pm | Reading time: 1 minute
Google’s head of search spam, Matt Cutts, is such a celebrity in the SEO community that one agency built a game for him named Donkey Cutts.
The game works like Donkey Kong but replaces the objects based off of Google ranking signals. So you pick your character and then your goal is to reach the top of the game. You can increase your score by getting social signals, getting links and shares, and being white hat. You can lower your score by a Penguin or Panda hitting you, as well as getting involved in black hats.
So go play Donkey Cutts.
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Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.