Back to top

    Gemini 3 now used for some queries in AI Mode

    This is only live for Google AI Pro & Ultra subscribers in the U.S.

    Google now uses Gemini 3 to power some responses in AI Mode. We expected this after last week’s Gemini 3 announcement, and the rollout is now live for some searchers in Google Search.

    Nick Fox, Google’s SVP of Knowledge and Information, wrote on X:

    • “The rollout of Gemini 3 in Search continues! We’ve just shipped intelligent automatic model routing to Gemini 3 Pro for your toughest questions in AI Mode.”

    Note, in a previous post, Fox said this was for both AI Overviews and AI Mode but updated his post to remove AI Overviews. It said:

    • “The rollout of Gemini 3 in Search continues! We’ve just shipped intelligent automatic model routing to Gemini 3 Pro for your toughest questions in AI Overviews and AI Mode.”

    Who sees it. This is available to Google AI Pro and Ultra subscribers in the U.S. You’ll know you have access if you see it as an option in the caret menu within the AI Mode tab:

    Google Ai Mode Gemini 3 Toggle 1764184183

    Google announced this. From a Nov. 18 blog post by Google’s Head of Search Liz Reid (Google Search with Gemini 3: Our most intelligent search yet):

    • “And in the coming weeks, we’re also enhancing our automatic model selection in Search with Gemini 3. This means Search will intelligently route your most challenging questions in AI Mode and AI Overviews to this frontier model.”

    Gemini 3. Google introduced Gemini 3 on Nov. 18, when CEO Sundar Pichai said:

    • “And now we’re introducing Gemini 3, our most intelligent model, that combines all of Gemini’s capabilities together so you can bring any idea to life.”

    Why we care. Some U.S. subscribers to AI Pro and Ultra may notice more visual, detailed results in AI Mode. If your responses look different – richer or more image-heavy – it may be because AI Mode and AI Overviews are now running on Gemini 3. Over time, all AI responses will use Gemini 3 until Google ships the next Gemini update and rolls it into Search.


    Search Engine Land is owned by Semrush. We remain committed to providing high-quality coverage of marketing topics. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.


    About the Author

    Barry Schwartz
    Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

    In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

    Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.