Google Brings Back Video & Drops Shopping From Top Navigation

Google has dropped the “Shopping” link from the main top navigation on Google.com and replaced it with a “Video” link. What is the big deal? Well, in November 2007, Google did the exact reverse. They dropped the video link for products to replace it. Then Google renamed products to shopping but that link remained at […]

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Google has dropped the “Shopping” link from the main top navigation on Google.com and replaced it with a “Video” link. What is the big deal? Well, in November 2007, Google did the exact reverse. They dropped the video link for products to replace it. Then Google renamed products to shopping but that link remained at the top.

Google has now brought back the video link, which has recently dropped the top viewed, top blogged and so on features from the home page of Google Video. We know Google Video also stopped allowing uploading directly to Google Video, so one may have thought Google was lessening the value of Google Video in exchange for YouTube – but maybe not.

Here is Google’s home page with the new video link:

New Google

Here is the Google home page with the old shopping link:

Old Google

Hat tip to Gary Price for letting me know about this small but yet significant change.


About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.

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