Google Now Adds 70 New Apps, Including Zipcar & Restaurant Bill Pay Via OpenTable

Google Now, Google’s predictive search tool, is continuing to grow. The company has announced that 70 additional apps have been added, including those from Zipcar, Spotify, ABC News and restaurant bill payment through OpenTable.

Google shared the news in a blog post today. Examples of how all the new cards, as well as old ones, can be found on the Google Now site here. Below, a few highlights of the new apps.

Return Your Zipcar!

Here’s how a Zipcar reservation card might appear, to alert you about the return time

Playlist Recommendations

If you’ve been listening to music on Spotify, Tunein or YouTube recently, Google Now may suggest playlists to try:

Restaurant Bill Sent To Your Phone

If you’ve booked a restaurant through OpenTable, apparently Google Now is integrated enough to send your check to your phone, where you can pay:

Here Comes Your Food

Speaking of food, Eat24 will now let you know when your order is about to arrive:

News Updates From Specific Sites

If you’ve read a story on ABC News, it will keep you updated on the topic through Google Now:

Other news sites like Circa and Feedly have also gained new integration.

Get Off The Couch & Exercise!

Adidas, Jawbone and Runkeeper will have integration to send you “nudges” about meeting fitness goals:

These latest apps come after Google launched an Google Now API in March to allow third-party companies to more easily integrate their content into Google Now. Google tells Search Engine Land that this now brings the total number of apps integrated to 110.

By the way, at our upcoming SMX Advanced search conference, we have a special session called Now You Can Be In Google Now where the head of Google Now, product director Aparna Chennapragada, will be explaining how to do this type of integration.