Google Testing New Look For Mobile AdWords Ads
Keep an eye out for a new look Google is testing for mobile AdWords ads. In the screenshot below, you’ll likely first notice the new eye-catching yellow ad icon next to the display URL. The bright new label replaces the much more subtle “ad” that rests next to the “i” icon in the current design. […]
Keep an eye out for a new look Google is testing for mobile AdWords ads.
In the screenshot below, you’ll likely first notice the new eye-catching yellow ad icon next to the display URL.
The bright new label replaces the much more subtle “ad” that rests next to the “i” icon in the current design. The new “Ad” label especially pops because the standard yellow ad background is also gone.
Now both the organic listings and ads are in white boxes that sit in front of a new gray background. The gray background behind the Google logo and search box has been removed.
Here’s a look at the current mobile search results:
Hat tip to @adaircameron and@tecnonetblog for spotting this latest test. What do you think of the new look?
Contributing authors are invited to create content for Search Engine Land and are chosen for their expertise and contribution to the search community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. Search Engine Land is owned by Semrush. Contributor was not asked to make any direct or indirect mentions of Semrush. The opinions they express are their own.
About the Author
