GOOG’s Mystery Stock Plunge

By Danny Sullivan

Published: September 30, 2008 at 7:54 pm

The stock market is bad, but Google trading for as low as 1 cent today and closing initially at $320 (after opening at $488) has the NASDAQ checking out some odd trades and resetting the closing price to $400.

Reuters reports that “erroneous orders” may have caused the drop and that these orders might not be reversible, though apparently a small number of trades done within a five minute window at the end of the day wouldn’t be counted.

Reports are still coming in. For more, see related stories on Techmeme.

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About the author

Danny Sullivan

Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land and MarTech, and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.