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Search Engine Land » Google » Google Ads » Google Shopping Ads » Introducing the Periodic Table of Digital Commerce Marketing

Introducing the Periodic Table of Digital Commerce Marketing

Packing an astonishing amount of information into an easy-to-digest visual, it's well worth the download.

Pamela Parker on February 19, 2020 at 10:55 am

If you’re a retailer or manufacturer of goods sold online, you may be overwhelmed by the new digital marketing opportunities popping up nearly every day.

Whether it’s new Google Shopping campaign options, shoppable posts on social media, or advertising opportunities on Amazon or Walmart, there have never been more ways to market products online. And, of course, each option has its variations, its pros and cons and its emerging best practices.

Today at our SMX West conference in San Jose, Marketing Land editor-in-chief Ginny Marvin unveils a new resource to help you get a handle on this rapidly-growing space — the Periodic Table of Digital Commerce Marketing.

In the same way our other periodic tables make sense of SEO, paid search and email deliverability and optimization, this fantastic resource pulls together and organizes an astonishing amount of information. Plus, it’s darned good looking and makes for handsome wall decor.

Download your copy today!


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About The Author

Pamela Parker
Pamela Parker is Research Director at Third Door Media's Content Studio, where she produces MarTech Intelligence Reports and other in-depth content for digital marketers in conjunction with Search Engine Land and MarTech. Prior to taking on this role at TDM, she served as Content Manager, Senior Editor and Executive Features Editor. Parker is a well-respected authority on digital marketing, having reported and written on the subject since its beginning. She's a former managing editor of ClickZ and has also worked on the business side helping independent publishers monetize their sites at Federated Media Publishing. Parker earned a master's degree in journalism from Columbia University.

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