SearchCap: Bing Image Age, Google iOS App Indexing & Apple Proactive Search

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Report: Apple May Launch Google Now Competitor At June WWDC Event

  New “Proactive” search capability built in part on earlier Cue acquisition.

• Google Won’t Say If Google Local Changes Due To Googlebomb Fix

  Google has noted the local ranking changes but will not confirm that it was related to the Googlebomb fix for the racist local results in Google Maps.

• Report: 75 Percent Of Google’s Mobile Search Revenue Comes From Apple Devices

  If true Google will likely fight to maintain search relationship with Apple.

• The Future Is Intelligent Advertising

  What does the future hold for search engine marketers? Columnist John Cosley of Microsoft discusses how personalization and context will change the way we do paid search.

• SEO Strategy During A Website Redesign Or Migration

  Launching a new version of your website? If so, check out columnist Thomas Stern’s basic guide to preserving your SEO equity in the process.

• Google Brings App Indexing Support To iOS Apps

  iOS apps now are being supported by Google within the App Indexing protocol. Starting in a few weeks, iOS users may see content from apps in their mobile search results.

• 7 Audience Targeting Data Types Versus Search Data (The Keyword Is Still The Undefeated Champ)

  Columnist Josh Dreller argues that when it comes to audience targeting, nothing beats keyword search data.

• Bing Integrates How Old Robot Feature Into Image Search

  Bing Image Search experiments with guessing at the age of the people in their image search results. Give it a try at How-Old.net or on Bing Image Search.

• SMX East 2015 Registration Is Now Open – Take Advantage Of Super Early Bird Rates

  The world’s largest search engine marketing conference, Search Marketing Expo – SMX East, returns to New York City this Fall. Secure your spot today and save with our super early bird pricing, the lowest rates available! The SMX East conference program will run September 29-October 1; the expo hall will be open September 29-September 30; […]

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• Live Blog: Google Chief Business Officer Omid Kordestani At #CodeCon
• First Look: Twitter Upgrades Analytics With Audience Insights
• What Marketing Agencies Can Learn From HubSpot’s Growth
• Apple Takes Bite Out Of Google – Ranks No. 1 On BrandZ’s List Of Top 100 Most Valuable Global Brands
• Multi-Channel Turns Multi-Generational
• Facebook Instant Articles: What’s In It For Advertisers?
• SMX East 2015 Registration Is Now Open – Take Advantage Of Super Early Bird Rates
• Jumpshot Scores $22 Million Series A Funding Round To Expand Analytics Platform
• Snapchat CEO Wants To Make It Easier For “Brands To Be Brands,” May Offer Self-Serve Ads
• Facebook Is Testing Reviews From Restaurant Critics In Search & On Pages

Search News From Around The Web:

Industry

• Google, Yahoo Have Had Talks to Buy Flipboard, Wall Street Journal

Local & Maps

• Google Investigating Location Bug Reports With Google Search, Search Engine Roundtable

Link Building

• Penalty Safe Super Effective Link Building Strategies, Search Engine People
• The Complete Guide to Disavowing Links for Google and Bing, BruceClay.com
• Why Link Building Is NOT the Future of SEO, quicksprout.com

Searching

• Google Images campaign wants search engine to stop seeing white skin as ‘default’, The Independent
• Google Shows Biblical Answer For What Happened To The Dinosaurs: It Gets Removed, Search Engine Roundtable
• Search Challenge (5/27/15): Why so… young?, SearchReSearch

SEO

• Bing Says It Won’t Renamed Webmaster Tools Anytime Soon, Search Engine Roundtable
• Google Webmaster Tools App Stats Emails Stop, Search Engine Roundtable
• How to Get the Most SEO Value Out of Contests, SEMrush Blog

SEM / Paid Search

• AdWords 101: How to Use the AdWords Keyword Planner, BruceClay.com
• Boost User Engagement For PPC Traffic, PPC Hero
• Google AdWords Scripts Workshops 2015 For Advanced Advertisers, Search Engine Roundtable
• New Yandex Direct Mobile Ads, Russian Search Marketing
• Utilising Google Shopping Custom Labels, koozai.com
• Why I Don’t Buy Into The Quality Score Hype, PPC Hero
• Why Your Big Brand Needs PPC, SEMrush Blog