SearchCap: Google: News Sites May Have Seen A Decline In GoogleBot Crawling In March
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: News Sites May Have Seen A Decline In GoogleBot Crawling In March Google’s Matt Cutts tweeted that news related sites, such as this one, may have noticed a drop in […]
Barry Schwartz on April 8, 2014 at 5:03 pm | Reading time: 7 minutes
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Google: News Sites May Have Seen A Decline In GoogleBot Crawling In March
Google’s Matt Cutts tweeted that news related sites, such as this one, may have noticed a drop in the crawl statistics within Google Webmaster Tools. If you did notice that drop, Matt says you do not need to worry. Google News added if-modified-since support in March, which would be the reason for the crawl changes. […] - AdWords Editor Version 10.4 Arrives With Bid Strategies Support
The PPC Twittersphere lit up today with word that Google dropped the latest version of AdWords Editor today. Here’s the lowdown on what’s new in Version 10.4. Bids and Bid Strategies: Much awaited, AdWords Editor now supports flexible bidding strategies. Users can update bid strategies down to the keyword level, apply flexible bid strategies from […] - Introducing MarTech: The Marketing Tech Conference. Registration Now Open!
Search Engine Land parent company, Third Door Media, Inc. introduces MarTech, a conference for people pioneering the field of technology-powered marketing, will be held in Boston August 19-20, 2014. Secure your spot & save with our lowest alpha rates – Register now! - Google Places Adds New Features To Its Bulk Location Management Tool
Googler Jade Wang announced yesterday Google Places is rolling out new features to its bulk location management tool. According to the announcement, the new features will include a “Status” column that lets users know if a Map location is live, unverified, has errors, data conflicts, is a duplicate, or if it is pending review. The […] - Hotel Search Upgrade: Google Licenses Room 77 Platform
Despite its controversial $700 million acquisition of travel software company ITA several years ago and the launch of Google’s Hotel Finder site, Google has yet to emerge as a force in online travel. That may all be about to change. Bloomberg reported yesterday that Google “is licensing hotel-booking software from Room 77 Inc.” The news […] - PPC Managers: Download Latest Bing Ads Editor To Keep Google Import Function
Microsoft wants to get the word out to Bing Ads Editor users be sure to update to the latest version of Big Ads Editor. As of today, users with versions Bing Ads Editor older than 10.2 will not be able to use the Google AdWords Import function. Today, Google retired an underlying API that powers […] - Invest in You: Attend a Workshop at SMX Advanced
Successful marketers invest time learning new skills and perspective-changing ideas. That’s why we’re offering six unique workshops and summits featuring leading experts on June 10 at SMX Advanced. Choose from: Search Engine Land Summit: Attend for new perspectives and inspiration on search engine marketing. You’ll hear presentations from nearly a dozen pioneering search marketers, each […] - Google’s Penguin Algorithm Comes In Different Levels Of Degrees?
It may be the case that some sites impacted by Google’s Penguin update may not be as impacted as the next. Meaning, Google’s algorithms may apply a different degree of the Penguin update (which may feel like a penalty) to one site over another. Matt Cutts, Google’s head of search spam, posted on Twitter a […] - How To Massively Scale Ethical Link Building FTW
The linkbuilding toolkit is broader than most commentary suggests, and once the concept of quality and appropriateness (AKA relevancy) is truly embraced (and not just paid lip service to), then the dynamic, cutting edge solution to linkbuilding in 2014 is obvious: scale your processes that generate high quality targets and content opportunities for linkbuilding across the spectrum of all types of linkbuilding. - Google Takes Action On Seven Link Networks In Japan
Google’s head of search spam, Matt Cutts, announced on Twitter this morning that Google has “taken action” on seven different link networks in Japan. Over the past several months, Google has not only been manual taking action against link networks or link schemes in the US, but they have been widening their efforts across the […] - 2014 US Search Awards Now Accepting Entries
The US Search Awards are now accepting entries for this year’s awards ceremony scheduled on October 8 in conjunction with Pubcon in Las Vegas. Recognizing US based organizations, agencies and individuals doing search and digital marketing, this is the second annual US Search Awards ceremony. The event will include 20 different award categories, ranging from […] - Google Schema Adds Support For Business Telephone Numbers & Hours Of Operation
Google announced they now support improved schema markup, rich snippets, for location pages. Business Phone Support Schema Google said they now support showing business telephone numbers for customer service, technical support, billing support, and bill payment. For each phone number you markup, you can specify if it is toll-free, suitable for the hearing-impaired, and whether […] - The Big SMX London Preview – A Virtual Tour Of What To Expect
Search Engine Land’s SMX London search marketing conference is returning to the UK on May 13-14, 2014. We’ve got a revamped, updated agenda, and have already confirmed dozens of world-class speakers. SMX London is a can’t-miss event for all serious marketers, whether you’re the CMO or working to implement your key campaigns on a tactical […] - Google Makes Linking Adwords Accounts Easier With New Bulk Linking Feature
Today Google announced a new bulk linking feature that allows Google Adwords account users to link all of their accounts with a quick click of a button. Google said the new “linking wizard” will be available to anyone who has access to an Adwords MCC (client center) with multiple Adwords Accounts. To use the new […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- April Fools Day “Google Maps: Pokemon Challenge” Video Goes Viral
- YouTube Gives Your Video Descriptions More Display Space
- Thai Life Insurance Ad Celebrates Beauty of Life
- Email Senders Stymied By Yahoo’s Adoption Of Anti-Spoofing Measure
- With Cover Buy Twitter Joins Battle Of Android Homescreens
- Invest in You: Attend a Workshop at SMX Advanced
- Native Advertising Still Befuddles Marketers: 73 Percent Don’t Know What It Is, Just 9 Percent Budget For It
- Marketo Announces New Capabilities, Partnership With Acxiom For B2C Real-Time Personalization
- How To Succeed With Content Marketing In Organic Search
- Huge Header Images, Pinned Tweets & Better Filters Highlight Twitter’s New Profile Design
- LinkedIn Business Users Not Happy With Move To Eliminate Product And Services Pages
- Google Glass Sets Its Sights On The Enterprise With ‘Glass At Work’ Program
- Google Analytics Rolling Out New Bulk Linking Feature For Adwords Accounts
Search News From Around The Web:
Industry
- Amazon A9′s VP of Search heads to Apple to fix up Maps search, 9to5Mac
- Apple Poaches Amazon A9 Search Exec For Maps And App Store Search Improvements, TechCrunch
Local & Maps
- Local Search Study Now in 7th Year, Screenwerk
Searching
SEO
- Cheap SEO costs too much, WrightIMC
- Content Strategy vs. SEO – What Do You *Really* Do?, seogadget.com
- How Changing Your Mindset Can Dramatically Improve Your Product Descriptions, SEO Copywriting
- How Schema Helps Your SEO Campaign, Search Engine Guide
- How to Know if Your SEO Firm is Helping You or Hurting You, KISS Metrics
- Starting Over, Part 1: A Pre-Launch Checklist, Moz
- Why Google algorithms just don’t cut it, LinkedIn
SEM / Paid Search
- Bing Ads Reporting Series: Understanding the Product Ad Reports, Bing Ads Blog
- Getting the Most out of Google Shopping’s New Features, PPC Hero
- The Complete AdWords Audit Part 8: Keywords and Match Types, Certified Knowledge
Search Marketing
- The Life of A PPC Professional, PPCChat Streamcap
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