Microsoft recently published a PDF about Search Engine Optimization called Bing: New Features Relevant to Webmasters. This is the second SEO-related offering in as many weeks. During SMX Advanced, Microsoft launched the IIS Search Engine Optimization Toolkit. I’m working on a review of that as well, but it requires Vista or Windows 7 and IIS […]
This week at Google I/O, Google talked a lot about the evolution of the technological capabilities of the web. HTML 5 is ushering in new era of browser-based development and applications. Eric Schmidt, Google CEO, kicked things off with, “My message to you is that this is the beginning of the real win of cloud […]
It just got a lot easier for non-developers to take advantage of the enhanced listings that Yahoo SearchMonkey offers. Yahoo has announced that flash video, games, and documents can now be embedded into Yahoo search results with only a few lines of code — you don’t have to create a special SearchMonkey app. Video is […]
Google Hot Trends can be a fascinating look at what has suddenly peaked the interest of Americans, and today everyone wants to know about the Superbowl. 35 of the 100 spiking searches have the word [superbowl] in them, and another 27 are Superbowl-related (including game-food recipes and team details). So how do searchers fare in […]
Life is full of tough choices: Mac or PC? Mastercard or Visa? Bud Lite or Miller Lite? And choosing between two good options is never easy, as each has its own merits. Similarly, marketers have been faced with the same kind of tough choice when choosing their website design strategy: Enhance the website’s appearance with […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Picture this: You’ve spent two months creating a website for your small business. You’ve poured yourself into it. The web site is a thing of beauty, and it showcases your work very effectively. But no one can find it. Six months go by, and you’re not getting any traffic from search engines. You type your […]
Much was made earlier this year of Google’s announcement that they’ve improved the indexing of Flash content. For years, search marketers have warned against building sites in Flash because they weren’t able to be indexed by major search engines; an all-Flash site was a kiss of death where SEO is concerned. More than three months […]
Music 2.0 has shared detailed screen captures and commentary on the launch of Google China Music Search. I personally cannot get to this site (“Sorry, Google is not your region provide you with the services they need” message appears”), but Music 2.0 does have screen captures and calls this Google service “more impressive” then many […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Historically, search engines have been unable to extract content, such as text and links, from Flash (SWF) files. Subsequently, much of the Flash-based content on the web has been unavailable in search results. This situation has been frustrating for web developers, who have tried to come up with workarounds to help get search engines to […]
Sick of sites that force you to sit through a Flash splash screen? Now Google’s offering a “Skip Intro” link to save you that annoyance. Plus, Google’s also offering to translate your queries into other languages. More on both, below.
Below are Search Engine Land’s 10 most popular stories from April 2008:
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
For a long time there has been a tug of war between developers and designers who love to use Flash and SEOs who know how bad Flash can be from a search engine crawler perspective. The designer wants the beauty of an all Flash site. The SEO wants to bring the site traffic. It’s a […]
Ask.com has announced that they have added site statistics from Compete.com to the binoculars feature in the search results. Now, instead of just getting a site preview, you also get estimated visitor stats, site rank, a line chart to plot this data over time, and a link to a more detailed report over at Compete.com. […]
Lee Odden posted a ten-minute interview with Google’s Adam Lasnik. Adam is well-known for being one of the many Googlers who work on Webmaster communication. In this interview, Lee asked Adam questions on: Google compliant Flash and JavaScript capabilities Duplicate content issues and if there are penalties Using the nofollow to “sculpt PageRank” Best way […]
The Google Docs blog has announced new features for the Google Docs suite of tools. You can now create subfolders to more easily organize your documents and can rename documents and folders from the toolbar (previously, you could only do this from the File menu). The toolbar has also been spiffed up. In addition, Google […]
Today, Google’s Webmaster Tools have been updated with new diagnostic features that alert site owners to problems Google may have extracting content from pages. In addition, they’ve added Video Sitemaps. They’ve also added Hungarian and Czech to the 20 languages already supported. Below more about these features and how best to use them.
Google announced today at the eMetrics Summit in Washington, D.C. new features for Google Analytics, plus a much desired beta release of Urchin software.
Google has announced they are expanding Gadget Ads Beta to AdWords advertisers worldwide. Before now, Gadget Ads was a very limited beta, but now, Google is expanding this program to more advertisers. Google Gadget Ads are interactive ads that contain rich media capabilities. Gadget Ads can contain data feeds, images, and videos, plus they can […]
FlashEarth Mashup with Google Earth 4.2 from the Google Earth Blog reports on a site named Flash Earth that provides mapping services from several providers in a desktop like experience, using Flash technologies. Flash Earth gives you mapping data from Google Earth, Microsoft Virtual Earth, Yahoo Maps, OpenLayers and NASA Terra. The Flash map lets […]
Last month in Video Hits Google Universal Search & Google Video Now Live With Meta Search?, we covered how Google Video was morphing into its new role as a meta search engine. Now reports of new video sources have emerged.
In the second mapping-related announcement of the morning, MapQuest has introduced a new, Adobe ActionScript API for third party developers to build on. The bottom line is that this new platform will apparently enable richer and more complex mapping applications and mashups. Here’s a sample, mocked up for the announcement: golf course finder (see the […]
Today Google introduced a “closed beta” that allows for the in-stream insertion of ads in video content on its AdSense network. Here’s the Inside AdSense explanation: “[W]e’re extending AdSense to online video content. Publishers in this test will be able to define at what point in their videos that streaming video ads will appear.”
Neil Patel created a new flash game named Search Engine Smackdown. The players consist of Larry & Sergey of Google, Jerry & David of Yahoo and Bill & Paul of Microsoft. You pick one player you would like to represent and then you can compete against the other players. You are asked a series of […]
Call me Mr. Rain On The Parade, but after reading an interview in The Guardian with Google product manager of crawl services Dan Crow, I can’t help but feel people are going to come away with the mistaken idea that Google will magically make their Flash content suddenly more accessible to Google’s crawlers. That ain’t […]