Topic: Domain Name System

Google Fixing Reverse DNS GoogleBot Verification

Google has confirmed that there are some GoogleBot useragent spiders not properly passing verification protocol. Savvy webmasters noticed that GoogleBot over the .249.70.0 /24 IP range was not returning the proper reverse DNS verification details. The response given was “no such host is known,” but the activity webmasters noticed was that it did appear to […]

Thousands Of Hotel Listings Were Hijacked In Google+ Local

Thousands of hotels listed within Google+ Local appear to have had links leading to their official sites “hijacked” and replaced with ones leading to third-party booking services. Google+ Local listings are what Google depends on to provide results in Google Maps or Google Search, when people look for local businesses. A Hijacked URL For example, […]

Google Webmaster Tools Improves Verification Reporting & Process

Google announced they have added three improvements to the Google Webmaster Tools verification system. View Verification Methods Now, you can not only see who the verified users on your sites are, but the verification method they used to achieve that status. Where appropriate, the verification details will have links to the correct URL on your […]

Google Webmaster Tools Breaks Down Site Errors

The Google Webmaster Central blog announced that the Site Errors report now is a lot more detailed and useful for webmasters. Now, the errors are broken down by each category into more specific errors. For example, if your site is not accessible to GoogleBot, Google will try to say it is because of a DNS […]

Google Webmaster Tools Adds Structured Data Dashboard & CNAME Verification

Google added two features to Google Webmaster Tools this week; a structured data dashboard and CNAME record verification. Structured Data Dashboard Structured data is a big part of Google’s search results and discovery process and to make it easier for webmasters to understand what structured data Google has indexed from your web site, Google introduced […]

New Alerts For Crawl Errors Via Google Webmaster Tools

Google announced they are now sending out Google Webmaster Tools alerts for crawl errors. Google grouped the errors in two buckets. (1) Site Error alerts for major site-wide problems (2) URL Error anomaly alerts for potentially less critical issues The Site-Wide Problems Alerts Can Include: Your DNS server is down or misconfigured. Your web server […]

Google To Offer Content Delivery Service For Page Speed

Google announced they are starting a new service named Page Speed service. Essentially, this service will be Google fetching the content on your web site and then serving it up with speed improvements of 25% to 60% to the rest of the world, including Google’s bots. Google will eventually charge for the service but has […]

Seeking To Avoid A “Fractured Internet” Google Pulls Out Of Kazakhstan

In the words of Borat, the fictional Kazakh journalist and alter-ego of comedian Sasha Baron Cohen, the government of Kazakhstan is not being “very nice” to the internet. The autocratic government of President Nursultan Nazarbayev has been for the past several years seeking to assert more control over the internet and online content available to […]

Google Starts Public DNS Project

Google is introducing their own public DNS (domain name system) today named Google Public DNS. DNS is basically the Internet service that converts a web address (i.e. searchengineland.com) to an IP address of a server. Google says in many cases, DNS can be slow and we all know how much Google is obsessed with speed […]

Hackers Take Control Of Google Morocco For Several Hours

TechCrunch reported that Google Morocco was taken over by hackers for several hours. The reports say that the hackers gained access to Google’s domain name through the country’s registrar, NIC.ma. The DNS information was then changed to point to a different server until Google regained access and pointed the domain name back to the Google […]

SEO

Everything You Wanted To Know About Blocking Search Engines

Last week, the three major search engines came together to say how they agree — and disagree — over the Robots Exclusion Protocol. It’s such an important standard, one every webmaster should understand. To help, Vanessa Fox has compiled an extensive and outstanding overview of it at Jane & Robot in her Managing Robot’s Access […]

SEO

Yahoo Updates Crawler: Introduces Yahoo Slurp 3.0

Yahoo has announced the launch of their new crawler, Yahoo! Slurp 3.0. 3.0 is slowly being pushed out over the course of the “next several weeks,” including “some infrastructure updates,” Yahoo said. I suspect the recent changes we reported with the Yahoo Search Tax Day update is related to the “infrastructure updates.” The new spider […]

The Google Drive Domains Find New Home: GDrive Coming Soon?

Gary Price reports that Google has recently moved MyGoogleDrive.com and MyGoogleStorage.com from third party domain name servers to Google domain name servers. Is this a sign that the GDrive (Google Drive) is coming soon? Back in September, we reported that GoogleDrive.com was moved to Google’s name servers and anticipated that the GDrive was coming soon, […]

SEO

Yahoo Finalizes Slurps Move To New Address

The Yahoo Search Blog announced the transition of Yahoo Slurp, Yahoo’s web crawler, from inktomisearch.com to crawl.yahoo.net is now complete. The IP addresses and the user-agent are remaining the same but the DNS lookup is different, it is now crawl.yahoo.net. This does not apply to other Yahoo crawlers, including Yahoo China, Yahoo Shopping, Yahoo Travel […]

SEO

Yahoo Slurp Moves To crawl.yahoo.net

The Yahoo Search Blog announced that Yahoo Slurp, Yahoo’s web crawler, is moving from inktomisearch.com to crawl.yahoo.net. In short, the user agent for Yahoo’s crawler will remain “Yahoo! Slurp.” However, reverse DNS lookups on the IP address by the true Yahoo crawler will now resolve to crawl.yahoo.net. The transition should take “a few weeks.”

Google TV Rumors Not Legit

Over the weekend two YouTube videos were released, the first named How to Sign Up for GoogleTV Beta and then a follow up named UPDATE: GoogleTV Beta. Both are attempts by the video author to prove that Google TV is a real thing. But so far, everyone reporting this knocks it down as elaborate hoax. […]

Google Germany Gone Kaput?

Reader Michiel Ouwerkerk just dropped an email to say that Google Germany has disappeared. Sure enough, when I go there, I get a holding page from what looks to be hosting company Goneo: The message reads (umlauts and other German punctuation omitted, sorry!) Fur diese domain burden keine inhalte hinterlegt bitte schaen Sie zu einem […]

SEO

Stay Master Of Your Feed Domain

Having your own domain name for your feeds is incredibly easy and cheap to do via FeedBurner. Moreover, failure to maintain control of your feeds by not using your own domain is one of the biggest mistakes I feel many marketers make. I love FeedBurner. I’ll say it again — I love them. They make […]