Google continues to evolve its Maps for mobile. It has gone well beyond the rudimentary local search and navigation product it once was and become an increasingly sophisticated local discovery tool with an array of content types and improved functionality. Now Google has made Maps more “actionable” with OpenTable reservations and Uber pickup and price estimates built into the app. For […]
If you’ve been one of the few fearless folks holding out from updating their Foursquare app, your days are numbered. In a blog post and an email sent out to early adopters , Foursquare alerted its constituency that as of tomorrow all check-ins will be required to occur on Swarm, the new hub for check-ins. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: AdWords Product Listing Ad CPCs Close In On Text Ads [RKG Report] Are those sweet efficiencies early adopters of AdWords product listing ads saw in their holiday numbers coming to an […]
This morning, Foursquare is rolling out version 6.0 of its app. It puts a new search box “front and center” at the top of the screen to emphasize the local search capabilities of the app. It also adds or enhances other features to make it easier to find places and things to do. The company […]
Qype was the European Yelp before Yelp was in Europe. Now Yelp has announced that it is acquiring the company for $50 million in a press release that also shares its “preliminary” Q3 revenue numbers. Founded in 2006 in Hamburg, Germany, Qype operates throughout Western Europe, with the UK and Germany its strongest properties. In […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 10 Great Adwords Options For Boosting Conversions We all know that Adwords is the most used system in the world to drive paid traffic to websites. The Adwords system is an […]
Still not convinced that Foursquare wants to be more than a check-in game with points and badges? Today the company launched the latest of several search features that continue to position Foursquare firmly as a formal local search engine: a fully searchable history page where users can review their entire check-in history, including photos, tips […]
In the brave new world of “SoLoMo” there are an increasing number of sites and mobile apps competing to help you choose a local business or lead you there. In addition to Google Maps, Yelp and Foursquare there are the venerable yellow pages’ sites and many others. They all get their local data from generally […]
In a bid to continue momentum and broaden utility and engagement Foursquare released a new version of its iPhone app. The new app contains two big new features: photos and comments. (Android and BlackBerry are coming shortly.) Both have been on the white board for some time according to Alex Rainert, head of product for […]
Ladies and gentlemen open your wallets — and start your smartphones. The holiday shopping season is upon is. This year more than ever there are scores of sites, apps and online tools to direct you to the right product at the best price. It can all be a bit overwhelming in fact. Below I’ve tried […]
Location Services: The New Local Search? Presentations from SMX Advanced Seattle, June 2010 Is checking in on Foursquare search? Yes, indeed! That’s because by checking in, people are also often also looking around, checking for tips, advice and information. How are location services like Foursquare, Google Latitude, Gowalla or mobile apps from established local search […]
Video, local, and other search verticals focused videos, slide presentations, and podcasts recorded at various Search Marketing Expo conferences. To see the full presentation, click on either the screenshot, or the session’s title. SMX West – March 11-13, 2013 – San Jose, CA Slides & Speaker Audio: Being National, Going Local Large national retailers and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter May Release Some Deleted Usernames Within Weeks What’s happening with all those inactive and deleted usernames that Twitter has? Some of them will continue to be held back for a […]