How to execute a multi-location website redesign without losing traffic
Discover the key elements of a multi-location website redesign that will protect your SEO and drive long-term success.
Topic: Ignite Visibility
The must-have social media tool for multi-location brands in 2026
Learn about Rallio, the latest in AI-powered social media tools, igniting online visibility.
Should your business ever take a break from doing SEO?
SEO is not once and done. If you’re thinking about putting your SEO campaign on hold for a while — don’t. Here’s why.
PPC award winners talk strategies for competitive times, industries, and marketplaces
The Search Engine Land SEM Awards winners discuss strategies for driving charity donations, CRO in competitive industries, and advertising with tight margins on Amazon.
Google and Ignite Visibility to host advanced paid media event you won’t want to miss
Learn about emerging consumer trends, advanced new advertising strategies, new Google features and little-known methods to maximize ad spend returns.
Warner Bros. renamed the Harley Quinn movie for better SEO
After a disappointing opening weekend, the film’s new title began showing up on movie ticket booking sites last night.
Meta descriptions and branding have the most influence on search clickthrough, survey finds
The majority of participants also agreed that rich results improve Google search.
Nearly 60% prefer PC to smartphones for local search survey finds, but there’s a catch
There are material differences between user behaviors of different generations.
Experts tout voice search as study ties answers to top 3 organic results
SEMrush research unveiled at SMX Advanced suggests the key to voice performance is high SERP placement, site speed, content readability and high-quality backlinks.
SearchCap: Google bugs, Bing Ads conversions & Google local finder mentions
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads announces new Editor features for ad extensionsSep 28, 2017 by Susan Wenograd Now available: Support for scheduling and Shared Libraries for call and location extensions Canonical tags gone wildSep […]
‘SEO: The Movie’ aims to trace the rise of internet marketing
Documentary features stories from the early days of SEO, as told by some of the industry's well-known pioneers.
SearchCap: eCPC AdWords Changes, Google event search & Google algorithm updates
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google rolls out new event search feature on app & mobile webMay 10, 2017 by Amy Gesenhues Searches for events will now surface a list of activities that include location and […]
SearchCap: Google mobile index, move to Canada & repeat offender penalties
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: FAQ: All about the Google mobile-first indexNov 9, 2016 by Barry Schwartz Here’s everything we know about the Google mobile-first index. As Trump racked up Electoral College votes, searches about moving […]
SearchCap: Bing Ads expanded text ads, Merkle report & VR
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Merkle: After big increases in mobile inventory last year, paid search growth slows a bit in Q3Oct 26, 2016 by Ginny Marvin Still, mobile spend increased significantly year over year, and […]
SearchCap: Trump & Clinton Google space, SEO alive & Keyword Planner
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How Trump & Clinton have failed to use free space in Google for US presidential candidatesOct 18, 2016 by Danny Sullivan For a week, neither campaign used the special program giving […]
Google testing new format for Sitelinks, in carousel card form
Google keeps on testing, this time with a new carousel look for Sitelinks.
SearchCap: Google mobile page speed, Google Now on Tap updates & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google says page speed ranking factor to use mobile page speed for mobile sites in upcoming monthsJun 1, 2016 by Barry Schwartz The speed of your mobile pages currently doesn’t impact […]
SearchCap: Google penalties, Google appeals & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Don’t trust Google to structure your local dataApr 11, 2016 by Andrew Shotland As Google increasingly incorporates direct answers and other types of featured snippets into search results pages, columnist Andrew […]
SearchCap: Google Right To Be Forgotten, YouTube Searches & Google Doodle
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Give Yourself A Grade In AdWords Columnist Frederick Vallaeys shares his favorite tools and methods for evaluating your AdWords performance. Right-To-Be-Forgotten One Year Later: 70 Percent Of Requests Refused The most […]
SearchCap: Yahoo Search Share Grows, Local Mistakes & SEO Spam
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 10 Common Mistakes To Avoid On Local Websites Avoid the pitfalls that trip up many local business owners with these tips from columnist Greg Gifford. Firefox Deal Continues To Boost Yahoo […]
SearchCap: GoogleBot Locale Support, Bing Maps For Stadiums & Local Paid Search
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Maps Shows Super Bowl Spirit With New Venue Map, Streetside & Hi-Res Venue Imagery Recent image updates show University of Phoenix Stadium being prepped for Sunday’s Super Bowl. Quality Content […]
SearchCap: Cortana, SEO Speed & Matt Cutts Google Talk
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Video Of Matt Cutts Talking About The Early Days At Google Miss hearing from Google’s Matt Cutts? Here is a 34 minute video of him giving a talk at UNC Chapel […]
SearchCap: Google Knowledge Graph Gets Social, Scrollable Google Answers & Google News Suggested Stories
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 20 Ways B2B SEOs Can Leverage Schema.org Markup Structured data markup can improve search visibility, yet few websites use it. Columnist Derek Edmond provides tips for B2B marketers on how to […]
Google Testing Scrollable Google Answers In Mobile Results
Google is testing a scrollable version of their answers box within the mobile search results. Mitchell Haw from Ignite Visibility spotted this and posted a screen shot of it on their blog. The new answer box has various pages of answers for your query. You can slide through the answers, based on the number of […]
SearchCap: The Day In Search, September 11, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Quietly Brings Back RSS Feed Option To Google Alerts The Next Web reports Google has quietly added back the RSS Feed option to Google Alerts. I’ve confirmed the RSS Feed […]
Google: Unlinked URLs Are A Source For Indexing New Content
John Lincoln from Ignite Visibility spotted a Google Hangout where Google’s John Mueller confirmed that Google will use URLs or domain names within content that are unlinked, i.e. without an a href attribute, to discover and index new pages of content. John went on to add that typically no PageRank or trust is flown from […]