Apple IDFA consent: Roughly 60% of consumers open to allowing tracking
With the right incentives, iOS users might be willing to share data.
Topic: IPhone
Apple Ratings is coming to iOS 14, how disruptive will it be?
The company may use device location to ensure review integrity.
Is Apple getting real about search and about to take on Google?
Multiple indicators suggest Apple may be stepping up its search efforts.
Social Shorts: TikTok’s future, Quora lead-gen ads, Facebook’s India plans
TikTok and LinkedIn under one roof? “Microsoft is in talks to acquire TikTok, the Chinese-owned video app, according to a person with knowledge of the discussions, as President Trump said on Friday that he was considering taking steps that would effectively ban the app from the United States,” The New York Times reported Friday. The […]
Google upgrades enterprise messaging capabilities in Maps and Search
Enhanced features include smart replies, visual product carousels, custom welcome messages.
Google Assistant’s ‘confirm with voice match’ gives new meaning to ‘contactless payments’
Intriguing new feature could simply be a test or the future of shopping on the Google Assistant.
Yelp sees huge decline in restaurant demand, offers $25MM relief package
Yelp is seeking to become a hub for "virtual local businesses" during the coronavirus outbreak.
In feature battle with Google, Yelp improves restaurant waitlist functionality
Yelp is trying to stay one step ahead of Google with tools that benefit both consumers and business owners.
Apple’s big maps makeover now available across U.S., Europe coming soon
Apple Maps needs a 'breakout' feature. Could that be privacy?
SEO year in review 2019: Zero-click searches, BERT, local spam and more
What’s past is prologue. Here’s our recap of the stories that will shape search for years to come.
Bing to update BingBot’s user agent
BingBot is getting a new name, just like GoogleBot - are you ready?
Google brings ‘Interpreter Mode’ language translation to the Assistant on smartphones
The capability was introduced previously on Google Home and smart displays.
Google brings audio news aggregation to smart speakers, phones
The Google Assistant acts as a kind of algorithmic, news DJ.
Google to stop indexing Flash content
By the end of this year, Google will stop indexing Adobe Flash.
Google rolling out ‘Incognito Mode’ for Maps, activity data deletion via Assistant
These privacy controls promote trust and won't impact targeting and analytics.
Apple accused of favoring its own properties in App Store results
Apple says it has now adjusted its algorithm to reduce the visibility of the company's apps in key categories.
320×480 – Mobile Interstitial
The 320×480 ad unit is a mobile ad with dimensions of 320 pixels wide by 480 pixels tall. This ad size is known as a Mobile Interstitial. It is generally pretty effective but also pretty annoying. This ad size is intended to be a full-screen ad on smartphones. 320x480s can also be used as a […]
Is voice over-hyped? A new survey suggests lower adoption than previously thought
iPhones dominate usage, despite aggressive promotion of the Google Assistant.
Google AMP URLs not letting searchers click through to main site
Yet another Google bug may be impacting your traffic - this one is with Google AMP.
Google brings the Assistant to Waze
Part of Google's Assistant everywhere strategy, Waze users will be able to 'avoid tolls' and 'report police' without touching the screen.
Now live: Google 3D images and AR integration in mobile search
Have fun with 3D images in Google search by placing them in your room or office.
Google brings ‘end-to-end’ food ordering to Search, Maps, Google Assistant
This is part of a larger effort to own consumer transactions and help users "get things done" on Google.
Google Assistant moves from the cloud to the phone, now 10X faster
The faster Assistant will be available on Pixel phones 'later this year' and could become a major competitive advantage.
Machine reservations: Google’s Duplex expanding to more Android, iPhone users
The technology appears to be ready for prime time as Google readies machine-based booking for categories beyond restaurants.
SMX Overtime: The new realities of local search
SEO expert Damian Rollison offers insights into the sites that matter for local search and ranking besides Google My Business, and why you should put some time into managing all of them.
Google adds voice input and spoken results to mobile web search
The search giant appears to be conditioning searchers to use voice across all platforms.
Google Assistant updates: Airline check-ins, hotel bookings, language translation and Maps
The business model for Google Assistant may be transactions over advertising.
Why one marketer thinks smart speakers have their work cut out for them
Rebecca Stone, LiveRamp's VP of Marketing, discusses what needs to happen for smart speakers (and displays) to realize their marketing and commerce potential.
Google Lens goes live for search on iOS: We tested it out
Now that Lens is no longer buried in Google Photos we'll see more rapid adoption of visual search.
SearchCap: Google Maps personalization, Google AMP report & Google shopping
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: What’s a CDP? Does your company need one?Dec 10, 2018 by Digital Marketing Depot Gartner predicts that the average US adult will own more than six smart devices by 2020, making […]
Google Maps’ ‘For You’ tab comes to iPhones and a whole lot more countries
The personalized recommendations tool will be available in 130 countries on Android and 40 on iOS devices.
SearchCap: Google Assistant via Siri, Google video & images & paid search trends
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 6 ways to boost organic video resultsNov 21, 2018 by Joe Goers The importance of video marketing continues to grow and video SEO is an effective way to differentiate your brand […]
Google Assistant iOS app adds Siri shortcut, making it easier for iPhone users to say Okay Google
iPhone users can now trigger "OK Google" by just asking Siri.
Redesigned iOS Cortana app looks better but adoption challenges remain
Because of a 'structural' disadvantage vs. rivals, Cortana will likely need something more radical to break through.
Apple search ads expected to generate $2 billion in revenue by 2020
The ad units are on track to bring in $500 million by the end of this year, according to an industry analyst.
SearchCap: Moz with STAT & marketing automation
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Open Marketing Cloud: Mautic’s flexible, budget-friendly marketing automation platformOct 10, 2018 by Digital Marketing Depot Are you unhappy with your experience or results using one of the legacy marketing automation […]
SearchCap: Google+ closing down, Bing Ads Editor in-marketing audiences & Google My Business analytics
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Editor now supports in-market audiencesOct 8, 2018 by Ginny Marvin Manage in-market audience associations in bulk. Google to close Google+ after 7 years: A look back at the impact […]
Report: Google to pay Apple $9 billion to remain default search engine on Safari
If it's accurate, Apple is making a boatload of money off of Google.
Google now builds its own AMP stories for search
So far, these stories only seem to work consistently in the Google search app, and not in mobile Chrome or Safari mobile browsers.
Expert management of Bing Shopping Ads just got easier
Look to Google Shopping Ads best practices for ways to maximize sales with Bing Ads.