How to win with your local marketing strategy (with AI, SEO, and Community)
Master local marketing with proven SEO, social, and offline tactics to boost visibility, build trust, and grow your local customer base fast.
Topic: Local online marketing
Nostalgia: your untapped local marketing opportunity
Nostalgia might be the missing piece you need to combine with social listening & brand monitoring to resonate with your target audience.
The future of local marketing: Promote your business and convert customers for life
In this live webinar, learn how messaging has evolved over the last decade, and how customer preferences impact local businesses.
As local media lose budgets, Field Day offers ‘last mile activation’ for brands
The company says it offers local human outreach at scale.
Replay: Foursquare, PlaceIQ CEOs join Live with Search Engine Land
Group discusses how brands and marketers can use location intelligence as they plot a way forward.
What two big studies tell us about the state of local marketing
New research from SOCi and FreshChalk point toward best practices and reveal how most local marketers are failing to execute.
SMX Overtime: The new realities of local search
SEO expert Damian Rollison offers insights into the sites that matter for local search and ranking besides Google My Business, and why you should put some time into managing all of them.
Report: Only 15% of Small Business Facebook Fans Are Actually Local
A new study released today by Roost, a technology company that helps companies with social media, determined that: “…only 15 percent of the average local business’ fans are actually in the city where the business is located.” This data was uncovered using proprietary scorecards that analyzes audience distributions and other SMB business metrics. The report […]
U.S. Census Findings Count For Local Search Marketers
Talk of the 2010 U.S. Census is heating up on the web – as local information starts to trickle out – with discussion about what national and local census figures mean for everything from politics to the Superbowl. For local search companies and marketers, the U.S. Census delivers valuable information that helps us understand who […]
New Online Destinations Create Local Marketing Opportunities For Small Businesses
These days, local marketing can seem a lot more complicated to the average small business owner than it used to be—and for very good reason. With advances in digital offerings, small businesses are now confronted with a growing range of possibilities for their ad dollars. Moreover, owners are faced with the harder task of determining […]
The Impact Of Call Tracking For Smart Marketers & Agencies
“Death of Detroit would wallop ad world” …”… nightmares of a blue Christmas” Shocking! Tell us something we don’t already know! Turning a few more pages I see, “As site traffic slows, online marketers tighten their holiday budgets.” And that’s when I calmly fold-up my recent copy of Advertising Age and call my dentist to […]