Unlike the 100% voting based social aggregation sites like Digg and Reddit, the website Fark.com (Fark) has articles chosen by editors, not the Fark members. Much like Search Engine Land’s social news site, Sphinn.com, Fark allows for users to submit articles for consideration, and the best submitted are selected.

With a monthly traffic ranging between 700,000 and 1 million unique visitors, Fark is a social site can help to drive traffic and links. Unlike many of the up-and-coming social sites, Fark is tested and true, operating since 1999 and still staying strong.

So how can you become successful on Fark? Try following some of these pointers to get your content selected from the thousands of articles submitted each day!

Make Sure The Shoe Fits

Fark typically features unique, over-the-top content on the site; the standard run-of-the-mill article isn’t fodder for Fark. Some content that is a perfect fit for Fark:

  • Funny Articles
  • Interesting Facts Compilations
  • Outrageous Occurrences
  • Controversial Topics
  • “Not-News” Stories (aka non-newsworthy stories in the news)
  • Detailed Breakdowns of Current Topics

It should be noted that most content that is successful on Fark is news, but having hot topic content, or just plain great information can land you on the homepage as well.

Titles Make Or Break A Submission!

The absolute most important facet in a submission to Fark is the title that is created. Most “Farkers” try to out-write traditional journalists’ titles or assign a blatantly funny/crude title to an article.

When writing your titles, here are a few tips:

Puns are Gold!

One of the habitual favorites on Fark are ‘phunny’ titles for submissions. If you can find any use to use a pun in a title, go for it, as is boosts your chance of seeing the Fark homepage ten-fold.

Mini-Story

If you have an article on your site that is outrageous, sometimes recapping it as the title can produce great results. When going this route, make sure that you don’t give the entire story away and that there is still some hook at the end to get the reader to click.

Make Fun of a Subject

Whether or not it is the article’s source, a corporation or a criminal – making fun of a subject works wonders in Fark titles.

Simply Write a Killer Headline

Most of the articles that become popular on Fark have two common facets, they are interesting and the titles are written beautifully. The majority of the titles you will find on Fark have outstanding headlines as Farkers try to improve on the news and enhance the article itself by highlighting important details.

Use Categories to Your Advantage

With categories like ‘unlikely,’  ‘fail,’ and even ‘Florida’  Fark lets submitters support their title with an interesting category term. Many times, a category can really help launch an article by giving it a little extra humor, or taking an additional jab at something.

A last title writing tip would be to write all of your titles in sentence case, unlike newspapers, Farkers do not enjoy Title Case.

Try Out TotalFark!

Fark offers an enhanced version of the product called TotalFark that allows users to see the articles coming in to the system in near real-time.

This is essential to Fark newbies as you can see what article is selected, and more importantly, which articles aren’t selected.  This can help you shape your submissions and learn about the community. The best part of this feature is the price.  A TotalFark membership for $5 per month or $50 for a year and is well worth the price.

So if you have interesting, educational, or unique content, Fark might be a place to explore. With a low barrier to entry (just create a title) you have a chance to wow an editor and get your content out in front of thousands of news-hungry people!

Related Topics: Beginner | Channel: Social | How To | How To: Social Media Marketing | Search & Social

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About The Author: is the Chief Marketing Officer for Cypress North, a company that specializes in social media and search marketing services and web-based application development. He has been in the Internet marketing industry for 6+ years and specializes in Social Media Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.

Connect with the author via: Email



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  • Tony

    Humor stands the best chance at getting greenlit, and yes, titles (headlines, taglines) give a link the best chance of success, although the more bizarre the story, the less you have to work on the headline being clever or really hilarious. If a guy gets drunk on his 23rd birthday and is arrested by police covered in nacho cheese (a true story, by the way: http://www.fark.com/comments/1043223), just keep the headline simple and to the point.

    A decent formula for Fark headlines is a headline where the first part explains the basis of the linked story, and the second part of the headline has the punchline:

    - AT&T is getting married to T-Mobile. There will be no reception afterwards

    - Thief takes a condom machine from a sports bar. It must have been robbed for her pleasure

    - Man uses divorce papers to burn down wife’s beauty parlor. Split ends with permanent damage

    Hope this helps.

  • http://www.facebook.com/people/Asep-Sudrajat/1357356318 Asep Sudrajat

    Hi greg Tk’s for your article….. it’s very good and I like that

 

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