Google Loses French Lawsuit Over Google Suggest

A French appeals court has ruled against Google in a case about the appearance of negative words in Google Suggest. According to the French legal site Legalis.net, and reported by BigMouthMedia, Google has been ordered to remove the word arnaque — which translates roughly as “scam” — from appearing as a Google Suggest term on […]

Chat with SearchBot

A French appeals court has ruled against Google in a case about the appearance of negative words in Google Suggest. According to the French legal site Legalis.net, and reported by BigMouthMedia, Google has been ordered to remove the word arnaque — which translates roughly as “scam” — from appearing as a Google Suggest term on searches for the Centre National Privé de Formation a Distance (CNFDI).

suggest-lawsuit

Google argued that its Suggest tool is automated and based on the use of an algorithm applied to actual search queries. Google won the original lawsuit, but the appeals court didn’t agree. It ruled that Google, by allowing humans to report offensive terms, does offer human control over the terms that show up in Suggest, and that the inclusion of arnaque is offensive.

No word if Google will appeal the French decision or comply with the order to remove the suggested term. We’ll update this post if we get a reply from Google on that question.


Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.


About the author

Matt McGee
Contributor
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

Get the must-read newsletter for search marketers.