Google Now Enables Maps Users To “Report A Problem”
You’ll find this “Report a Problem” link on the bottom right of Google Maps (you can also find it by right-clicking on the map). Has that new highway on-ramp finally opened up? Do we have an outdated name for your local school? Was Main Street converted into a pedestrian-only walkway? Tell us! Once we’ve received your edit or suggestion we’ll confirm it with other users, data sources, or imagery. We hope to resolve each edit within a month. If you submit your email address, we’ll even keep you posted on our progress.
What this does is allows users to provide feedback more broadly on issues or data in Maps than the “edit” functions permit. But each “problem” is subject to review and confirmation by Google (within a month). Complete and up-to-date data is a strategic advantage, which Google clearly understands. Equally it recognizes that “on the ground,” in the local arena only users can supply certain types of information.
Here’s the associated video:
Some opinions expressed in this article may be those of a guest author and not necessarily Search Engine Land. Staff authors are listed here.
(Some images used under license from Shutterstock.com.)
Get the latest news in local search marketing each week.