“Google Promotion” Now Used To Flag Google’s Bourne Ultimatum Video Ads
Jul 16, 2007 at 8:02pm ET by Barry Schwartz
Google has just informed me that they have added the label “Google Promotion” to the Bourne Ultimatum video ads they have been running. They said they made this change to “make it more clear that this is not one of our objective search results or an ad, but an experiment promoting Google products.”
Here are before and after screen captures:
Before the “Google Promotion” label:
After the “Google Promotion” label:
Notice at the top right, Google has added the label, “Google Promotion.”
Share, Bookmark & Discuss This Article
More:
Keep Updated: News Via Email | News Via RSS Feed | News Via Twitter
See more stories like this in the Members Library! Check out the Google: AdWords sections of the Members Library where this story is filed. Members also get access to exclusive video content, a members-only weekly & monthly newsletter, plus more. Check out all the benefits!
2 COMMENTS ON “Google Promotion” Now Used To Flag Google’s Bourne Ultimatum Video Ads
TOP STORIES
SEARCH NEWS BRIEFS
FEATURES & ANALYSIS
RECENT COMMENTS
- mazter said " Matt, thanks for the article. I do not know if you have used Google's real estate listing but as far"
- annew said " Amazing Danny, thanks so much for the walk down memory lane. Conjures up the original match.com wher"
- Jill Whalen said " Great trip down memory lane, Danny! I wasn't at the first couple of conferences, but started my spea"
FREE DAILY SEARCH NEWS RECAP!
Stay on top of all the search news with our daily summary, the SearchCap newsletter. View a sample ›
STAY CURRENT THROUGHOUT THE DAY
Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.
SMX Web Site » | SMX Difference » | SMX News »
Join us at an upcoming SMX event:
- SMX West - March 2-4, 2010
- SMX Munich - March 23-24, 2010
- SMX Toronto - April 8-9, 2010
- SMX Sydney - April 22-23, 2010
- SMX Advanced London - May 17-18, 2010
- SMX Advanced Seattle - June 8-9, 2010
- SMX East - October 4-6, 2010
- SMX Stockholm - October, 2010
Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:
- Making Online Marketing Relevant and Responsive: Tactics and A Tool for Success - November 17, 2009
- Ask the Search Engines: War Stories from the World Tour - December 1, 2009
- Turning Clients Into PPC Champions: How to Make PPC Meaningful to "the Other Guys" - December 8, 2009
TRACK US SOCIALLY
- Wall Street Journal Recommended Reading
- Ad Age Power 150 Blog
- Technorati Top 100 Blog
- Techmeme Leaderboard Source
- Best Search Engine Community/Forum
Featured sites from our Blogroll
- The LinkedIn Blog
- Cre8tive Flow
- Screenwerk
- MarketingVOX – The Voice of Online Marketing
- Micro Persuasion
Get Your Search Engine Land
Premium Membership!
Become a premium member today and receive:
- Express commenting privileges & photo.
- Exclusive videos & newsletters.
- Discounts to our SMX conferences.
- Access to "How To" & Other Archives.
© 2009 Third Door Media, Inc. All rights reserved. Google, Yahoo & Microsoft logos trademark respective companies and used with permission.
If that wasn’t grey enough for you this might be:
http://www.google.com/bourne
Where do the rest of us sign up to have Google redirect traffic to our sites?
“this is not one of our objective search results or an ad, but an experiment promoting Google products”
Not an ad, we’re just promoting our products using an ad like feature.
An ad is an ad is an ad.