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Google Shows Movie Trailers Right In Its Search Results
If you’re searching for movie information on Google, you can now watch trailers right in your search results.
Google posted about the change this afternoon, saying that a new “trailer” button will appear on searches for specific movie titles, and on queries like [showtimes nyc] or [movies nyc].
On that more generic type of search, Google offers a list of movies with corresponding trailer buttons, like this:
Clicking a button brings up the trailer in a full-screen pop-up window, with the video coming from a “Googlemovietrailers” YouTube account. The YouTube trailer page is unlisted and only accessible if you have the URL.
This seems, to me, like a very Bing-ish “decision engine” type of search result change, and I wouldn’t be surprised at all to see Bing follow suit in the future. At the moment, a similar movie-related search on Bing brings up local results for nearby theaters along with a separate list of movies playing in my area — but no trailer links.
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