• http://twitter.com/arnaudfischer Arnaud Fischer ★★★

    Hum, anybody’s got a screenshot of 2008’s AOL Search with FullView?

  • http://www.facebook.com/profile.php?id=738199271 Joseph Sanchez

    and I bet that this was a feature patented by AOL that google recently bought.

  • http://twitter.com/click_eric Eric Farmer

    The best part of all this is that it lists The Incredible Hulk as the main prequel to Avengers. 

  • http://www.facebook.com/profile.php?id=100001709015293 Gus Hardeux

    Haha why would they have hulk as the prequel to the avenger…RDJ must be pissed that it wasn’t ironman 


  • Marc Winter

    Now I’m really glad I never did any serious work for Wikipedia. Those people must feel really screwed now that all their hard and FREE work is being leveraged by one of the world’s richest companies to make even more money…

    On the other hand, if Google ever decides to dare to use my content in such a way, I know I gonna kick that sorry bot out…

  • http://searchengineland.com/ Danny Sullivan

    Wikipedia freely gives away its information to anyone with attribution. Give how substantially visible it is in Google, I’d also say it’s getting plenty back in traffic. If anyone’s getting screwed, it’s the sites that Wikipedia itself draws upon for attribution. If they get credited, it’s with a nofollow link that passes no Google ranking love back to them.

  • NikolaLentis

    Wonder what will happen to the ads shown on the right side? Or is this a clever way to train our eyes to look at/click on ads more, which would normally be shown on the right?

  • Marcelo Camelo


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  • http://www.facebook.com/JohnRenaldo John Renaldo

     That’s the question I was wondering as well. If they fully roll this feature out, what will it do to the right side pay per click real estate? Will it play well?

  • Knowles2

    I think I been seeing several Google experiments being tested on me over the last few weeks, including one in this article, but I think I seen others as well, will have to keep an eye out and make sure I print screen it. 

  • Knowles2

    Google founders have put millions into Wikipedia over the years in sponsorship and will continue to do so especially if it continue to take centre stage in their business. 

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  • Gradiva Couzin

    Hi Danny,
    Just wondering — when you said “this is one test that I suspect will go fully live soon”, is that because of the WSJ article, or for any other reason?  We have a client who would be strongly affected by this change and we’re trying to gauge the likelihood & timing of a full roll-out.
    Thanks for the great post!Gradiva

  • http://www.facebook.com/davidrbayer David Bayer

    It’s the same formula.  Really the only question is, will Google allow users to upload information which will eventually overwrite the exposure the sources get.  Remember when yelp and citysearch were actually listed as sources in early google places results, until google had enough user reviews and user submitted information to bury the IYPs to the bottom of the off-search places page?  IMDB would be well served to come out of the gates now and aggressively oppose the move, same with wikipedia.  Yeah, perhaps Google will throttle it down and not allow users to add information into their ‘sources’ database but, haven’t seen it yet.  Each time its the same sneaky tactic – aggregate everyone else’s info, add a little button at the bottom that says ‘submit your own’ and then, wham, sources gone.  Danny it would be interesting to publish an article around the history of this tactic as Google has trounced through shopping, travel, local and now, entertainment?  I probably missed a few too.  I can’t imagine my life without Google, but they really are abusing this ‘what’s best for users’ mantra to implement some very subtle, but very powerful subversive techniques. Take it to the fullest extent and its not impossible to imagine Google asserting that “users don’t need websites any more.  Its a better experience for us to extract all the information from websites and display it in our search results page.”

  • http://qualitypoint.blogspot.com/ Rajamanickam

    I took noticed this new feature few days back (Refer the video http://www.youtube.com/watch?v=tXQ8yexYz20 ). But Today I am NOT seeing this feature.

  • vijethk

     Yes, these days Google is experimenting on lot of things. I read somewhere they are also going to launch some artificial intelligence which will be tied with govt investigation agencies. Google is testing many different aspects in very higher end…..