Google Toolbar PageRank Finally & Officially Dead?

In October 2013, Google head of search spam Matt Cutts implied we would likely not see another Google Toolbar PageRank update before the year end. Well, by accident, Google updated Toolbar PageRank in December 2013. Since then, we have had no Toolbar PageRank updates. Google’s John Mueller said in a Google Webmaster Hangout video that […]

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In October 2013, Google head of search spam Matt Cutts implied we would likely not see another Google Toolbar PageRank update before the year end. Well, by accident, Google updated Toolbar PageRank in December 2013. Since then, we have had no Toolbar PageRank updates.

Google’s John Mueller said in a Google Webmaster Hangout video that there will probably not be another Toolbar PageRank update ever. John said:

We will probably not going to be updating it [PageRank] going forward, at least in the Toolbar PageRank.

He said this at the 20:30 mark in the video. Here is an embed of the video if you want to hear it yourself:

So now, can we finally say Google Toolbar PageRank is finally dead? I think so.


About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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