Google’s Knowledge Graph Gains “Carousel,” Goes Worldwide In English

knowledge-graphToday at the Google Search Breakfast, Amit Singhal, head of Google search, said Google is launching the Knowledge Graph worldwide for English speakers

The launch seems to be rolling out slowing to all countries with English based language.

The complex thing with rolling this out globally is that searching for [chiefs] in the States should return a very different knowledge graph than searching for the same thing in the United Kingdom. As Danny lived blogged:

It’s hard to make predictions because the same word can mean different things. Cookies in the US are called biscuits in India, and biscuits mean different things in the US. Oh, how I’ve lived that. Same issue in Britain. Ask for a biscuit, you ain’t getting a biscuit.

Google is also releasing an expandable knowledge graph called the Knowledge Graph Carousel. Here is a picture:

Here is a video of the changes:

Related Stories:

Related Topics: Channel: SEO | Google: Knowledge Graph | Google: Web Search | Top News

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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  • http://twitter.com/onreact_com Tad Chef

    The Google portal is coming. In real life you won’t see organic results above the fold, only knowledge graph, Adwords and Google services with paid inclusion like “shopping” search.

  • http://blog.clayburngriffin.com/ Clayburn Griffin

    Woo hoo!

  • Andrew Francos

    I noticed this a few weeks ago when the Olympics started:

    http://www.seo-trench.com/2012/07/27/google-knowledge-graph-now-active-in-uk-767/

    I do like the knowledge graph.

  • http://www.cutey.co.uk/ cutey

    This isn’t effecting anything I search for on Google UK.

  • http://www.360tips.org/ Zac

    Another useful update
    It help us to find relevant links

  • Bryan Ceguerra

    Not all search queries are showing Knowledge Graph. But this one is very useful in terms of links check.

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