• http://www.roytheking.jigsy.com/ Rohit

    great :)

  • http://www.roytheking.jigsy.com/ Rohit

    great :)

  • http://thoughtsinaction.org/ Graham

    Great article Jayson, lots of info here that can save marketers time and money. Step 1 in particular is key. I feel like there’s a lot of push to do everything and be everywhere, but it can be a big waste of resources.

    I put together a post talking about my experiences with B2B marketing on Twitter using their paid ads which I think is a good example of how knowing your audience can pay off.

    Here’s the article:
    http://thoughtsinaction.org/articles/twitter-advertising-example

    Look forward to reading more from you.

  • http://www.servora.com/blog Sheen Chen

    Thanks for the post Jayson! I’m currently handling our company’s social media marketing campaigns and the time needed for all the different social networks and to balance everything out has been difficult.