According to Cult of Mac, Apple is doing something very interesting with iOS 8 Maps. It's giving people a choice of apps to use for directions.
A GIF in the article shows that once a destination is located users will be able to choose directions from, presumably, any mapping-related app installed on their iPhones:
Starting in iOS 8, users will be able to run a search for locations in Apple Maps and use either Apple’s own driving and walking directions, or switch directly to another app already installed on your device via a simplified menu.
It also shows users other mapping apps ava [...]
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